Ian Lings
Cited by
Cited by
Internal market orientation: Construct and consequences
IN Lings
Journal of Business Research 57 (4), 405-413, 2004
Doing business research: a guide to theory and practice
N Lee, I Lings
Sage, 2008
Dynamic capabilities and performance: strategy, structure and environment
R Wilden, SP Gudergan, BB Nielsen, I Lings
Long range planning 46 (1-2), 72-96, 2013
Measuring internal market orientation
IN Lings, GE Greenley
Journal of service research 7 (3), 290-305, 2005
Employer branding: strategic implications for staff recruitment
R Wilden, S Gudergan, I Lings
Journal of Marketing Management 26 (1-2), 56-73, 2010
Strategic planning and performance: Extending the debate
JM Rudd, GE Greenley, AT Beatson, IN Lings
Journal of business research 61 (2), 99-108, 2008
Balancing internal and external market orientations
I Lings
Journal of Marketing Management 15 (4), 239-263, 1999
The impact of internal and external market orientations on firm performance
IN Lings, GE Greenley
Journal of Strategic Marketing 17 (1), 41-53, 2009
The influence of internal communication on employee engagement: A pilot study
E Karanges, K Johnston, A Beatson, I Lings
Public relations review 41 (1), 129-131, 2015
Internal marketing and customer driven wavefronts
RF Brooks, IN Lings, MA Botschen
Service Industries Journal 19 (4), 49-67, 1999
Implementing and measuring the effectiveness of internal marketing.
IN Lings, RF Brooks
Journal of Marketing Management 14 (4), 325-351, 1998
An introduction to the application of (case 1) best–worst scaling in marketing research
J Louviere, I Lings, T Islam, S Gudergan, T Flynn
International journal of research in marketing 30 (3), 292-303, 2013
Internal market orientation and market‐oriented behaviours
IN Lings, GE Greenley
Journal of Service Management, 2010
Internal marketing and supply chain management
IN Lings
Journal of Services Marketing, 2000
Employee behaviour and relationship quality: impact on customers
A Beatson, I Lings, S Gudergan
The Service Industries Journal 28 (2), 211-223, 2008
Investigating attitudes towards three South American destinations in an emerging long haul market using a model of consumer-based brand equity (CBBE)
C Bianchi, S Pike, I Lings
Tourism management 42, 215-223, 2014
Managing service quality with internal marketing schematics
IN Lings
Long Range Planning 32 (4), 452-463, 1999
Attracting and retaining staff: the role of branding and industry image
M Wallace, I Lings, R Cameron, N Sheldon
Workforce development, 19-36, 2014
The importance of employee brand understanding, brand identification, and brand commitment in realizing brand citizenship behaviour
R Piehler, C King, C Burmann, L Xiong
European Journal of marketing, 2016
Buying a sponsor's brand: the role of affective commitment to the sponsored team
IN Lings, KM Owen
Journal of Marketing management 23 (5-6), 483-496, 2007
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