Arief Helmi
Title
Cited by
Cited by
Year
Marketing performance as the impact of marketing mix strategy (7p) with determination of market attraction and company’s resources
H Suherly, F Affif, H Arief, AD Guterres
International Journal. United Kingdom, 573-574, 2016
52016
Study of shopping style as expressions of personal values
A Helmi
Review of Intergrative Business and Economics 5 (1), 346-356, 2016
42016
Increasing purchase decisions of organic vegetable products through perceived risk and store image
DP Alamsyah, RR Ariawati, A Helmi
International Journal of Marketing and Technology 5 (3), 171-188, 2015
42015
The Relationship Between The Customer Value and Satisfaction to Advocacy Behavior: The Empirical Study in Higher Education
N Hidayah, D Sari, A Helmy
VSRD International Journal of Business and Management Research 3 (8), 303-310, 2013
42013
Implementation of competency based human resource and knowledge management to organizational culture and implication to organizational performance
S Suwarsi, ET Sule, A Helmi
organization 4 (3), 2014
32014
Image of Indonesian Life Insurance Companies by Their Client's Trust
U Kaltum, A Helmi
Academy of Strategic Management Journal, 2018
12018
Innovation and brand image toward consumer buying attitudes of motor bike matik class in bandung (survey on potencial buyer motorbike in bandung)
MA Maulana
Journal of Management and Collaboration 4 (2), 2016
12016
The Influence Of Franchisor’s Brand Image On Franchisee Trust And Its Impact On Franchisee Intention To Remain In Franchise System
YS Erlinda, F Afiff, A Helmi
International Journal of Scientific and Technology Research 5 (2), 164-169, 2016
12016
Consumers’ trust As The Mediating Factor For Insurance Buying Intention In Indonesia
A Helmi
Statistics 3, 894, 2014
12014
Purchase Intention of Private Label Products as the Impact of Visual Merchandising and Customer Value
N Maharani, A Helmi, A Mulyana, M Hasan
2nd Social and Humaniora Research Symposium (SoRes 2019), 461-464, 2020
2020
The Effect of Perceived Value and Social-psychology on Shopping Decisions using Credit Card
G Wijayanto, Y Suryana, YM Oesman, A Helmi, S Sutisna
Proceeding Interuniversity Forum for Strengthening Academic Competency 1 (1 …, 2019
2019
ANALISIS PERSEPSI DAN AFEKSI TERHADAP MINAT BELI ONLINE PADA MEDIA SOSIAL FACEBOOK
A Helmi, FD Fergianti
Jurnal Ekonomi dan Bisnis Terapan 15 (1), 2019
2019
The Perception of Customer Value and its Influence to Self Consept in using Credit Card
G Wijayanto, Y Suryana, YM Oesman, A Helmi
International Review of Management and Marketing 9 (2), 104, 2019
2019
Implementation Innovation and Value Creation in Improving Business Performance Muslim Fashion
A Shiratina, D Kartini, A Mulyana, A Helmi, Y Suryana
International Journal of Entrepreneurship, 2019
2019
The Influence of Self-concept in Using Credit Card on its Decision to Use
G Wijayanto, Y Suryana, YM Oesman, A Helmi
Journal of Management Information and Decision Sciences, 2019
2019
GAYA BELANJA: PERBANDINGAN KONSUMEN INDONESIA DAN MALAYSIA
RA Helmi, R Arifianti, W Nugraeni
AdBispreneur 3 (1), 31-37, 2018
2018
Perbandingan Gaya Belanja Etnis Sunda dan Jawa
A Helmi
BISMA (Bisnis dan Manajemen) 4 (1), 35-45, 2018
2018
Measuring Consumer Personal Values to Create Product Positioning
A Helmi
http://feb.unpad.ac.id/dokumen/files/Artikel-Jurnal-Scropus-Arief-Helmi.pdf …, 2017
2017
Pembagian Peran dalam Pengambilan Keputusan Pembelian Keluarga
A Helmi
2017
THE ANALYSIS OF THE ANTECENDENTS OFBEHAVIOR INTENTION TO USE OF ELECTRONIC BANKING (Case study Pada Pt Bank of Rakyat Indonesia Branch Office Subang)
M Nurgito
Journal of Management and Collaboration 3 (5), 2016
2016
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