Flash sale and online impulse buying: Mediation effect of emotions M Martaleni, F Hendrasto, N Hidayat, AA Dzikri, NNK Yasa Innovative Marketing 18 (2), 49, 2022 | 22 | 2022 |
Entrepreneurial Marketing Strategy of Micro, Small and Medium Enterprises in Pandemic Covid-19 Era E Hadiyati, F Hendrasto International Journal of Economics & Business Administration (IJEBA) 9 (2 …, 2021 | 16 | 2021 |
Peran Identifikasi Merek dan Citra Merek dalam Mempengaruhi Cinta kepada Merek F Hendrasto Jurnal Ekonomi Modernisasi 13 (2), 94-104, 2017 | 12 | 2017 |
Flash sale and online impulse buying: Mediation effect of emotions. Innovative Marketing, 18 (2), 49–59 M Martaleni, F Hendrasto, N Hidayat, AA Dzikri, NNK Yasa | 7 | 2022 |
Incongruence in Brand Names and Its Effect on Consumer Preference F Hendrasto, B Ibnu Utama Market-Tržište 31 (1), 83-96, 2019 | 5 | 2019 |
Peran Dinamika Lingkungan, Kepercayaan Dan Afeksi Dalam Membangun Loyalitas Anggota Komunitas Modifikasi Video Games Online F Hendrasto, SW Astuti Universitas Airlangga, 2015 | 1 | 2015 |
Moderasi Kualitas Sistem Informasi, Jejaring Akuntan Manajemen Terhadap Praktik Akuntansi Manajemen Strategis ME Aprilia, F Hendrasto, R Khoiriyah, U Muawanah Jurnal Akuntansi Manado (JAIM), 525-534, 2023 | | 2023 |
ANALISIS PENGARUH PRODUK WISATA DAN ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN BERKUNJUNG DENGAN CITRA DESTINASI WISATA SEBAGAI VARIABEL INTERVENING MJA Nasir, F Hendrasto Jurnal Manajemen Gajayana 1 (1), 2023 | | 2023 |
The Challenge of Halal Tourism Implementation: a Case Study from Indonesia Martaleni, R Khoiriyah, G Budiwahyono, SBP Handhajani, F Hendrasto, ... International Journal of Business and Technology Studies and Research 3 (4), 1-8, 2022 | | 2022 |
For Mod’s Sake! The Role of Perceived Brand Image, Brand Identification, and Online Community Environments in Building Brand Love F Hendrasto ASEAN Marketing Journal 14 (1), 2, 2022 | | 2022 |
Nepodudarnost u nazivima marke i njezin utjecaj na preferenciju potrošača F Hendrasto, B Ibnu Utama Market-Tržište 31 (1), 83-96, 2019 | | 2019 |
Mengembangkan Loyalitas Melalui Strategi Kualitas Layanan dan Kepercayaan Pada Industri Perbankan F Hendrasto Jurnal Ekonomi dan Manajemen 19 (3), 34-43, 2018 | | 2018 |