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Masmira Kurniawati
Masmira Kurniawati
Email yang diverifikasi di feb.unair.ac.id
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Tahun
Purchase behavior of millennial female generation on Halal cosmetic products
T Handriana, P Yulianti, M Kurniawati, NA Arina, RA Aisyah, ...
Journal of islamic Marketing 12 (7), 1295-1315, 2021
1522021
Exploration of pilgrimage tourism in Indonesia
T Handriana, P Yulianti, M Kurniawati
Journal of Islamic Marketing 11 (3), 783-795, 2020
422020
Customer predictive analytics using artificial intelligence
S Zulaikha, H Mohamed, M Kurniawati, S Rusgianto, SA Rusmita
The Singapore Economic Review, 1-12, 2020
332020
Effect of destination image and subjective norm toward intention to visit the world best halal tourism destination of Lombok Island in Indonesia
SA Ramadhani, M Kurniawati, JH Nata
KnE Social Sciences/International Conference on Islam, Economy, and Halal …, 2019
232019
Analisis Niat Perilaku Anggota Komunitas Hijabers Surabaya Dalam Menggunakan Tabungan Syariah: Perspektif Theory Of Planned Behavior
C Rahmadanty, M Kurniawati
Jurnal Manajemen Teori dan Terapan 8 (3), 177-194, 2015
152015
Pengaruh Kualitas Website Dan Dimensi Kepribadian Big Five Terhadap Pembelian Impuls Online Dengan Promosi Penjualan Sebagai Variabel Moderasi “Studi Pada Shopee”
L Ramadhani, M Kurniawati, SP Rahayu
Jurnal Manajemean dan Bisnis Indonesia 6 (2), 120-132, 2020
132020
Factors influencing intention to use spaylater in Indonesia
R Orientani, M Kurniawati
Jurnal Manajemen Bisnis 8 (2), 285-294, 2021
122021
Pengaruh destination image dan subjective norm terhadap biat berkunjung wisata sunan ampel surabaya
SA Ramadhani, M Kurniawati
Jurnal Komunikasi Profesional 3 (2), 127-138, 2019
72019
Excellent service based on the concept of corporate entrepreneurship in hospital
RT Ratnasari, M Kurniawati
International Journal od Business Management & Research (IJBMR) 6 (2), 69-78, 2016
72016
The relationship between white ocean strategy, customer value, and customer engagement
S Hartini, M Kurniawati, J Sulistiawan, M Ihwanudin
Organizations and Markets in Emerging Economies 13 (1), 96-116, 2022
62022
Pengaruh Kualitas Kehidupan Kerja dan Keseimbangan Kehidupan Kerja Terhadap Performa Karyawan: Peran Mediasi Kepuasan Kerja
BW Respati, M Ihwanudin, M Kurniawati
Jurnal Manajerial 10 (02), 179-197, 2023
42023
From Practice to Theory: White Ocean Strategy of Creative Industry in East Java Indonesia
S Hartini, J Sulistiawan, M Kurniawati, M Ihwanudin
Review of International Geographical Education Online 11 (5), 4214-4222, 2021
42021
Pengaruh Ad Relevance, Ad Saliance, Ad Engagement, Perceived Goal Impediment terhadap Advertising Avoidance dengan Motivasi sebagai Variabel Moderasi
MS Widodo, M Kurniawati
Jurnal Manajemen Teori Dan Terapan 13 (2), 178-197, 2020
42020
Customer Review: Impact On Choice Confidence, Product Attitude, And Purchase Intention
S Hartini, M Kurniawati, MI Sayyida
Journal of Positive School Psychology 6 (8), 5977-5992, 2022
32022
How to attract the library visitors? The role of CSR at the library, library image, customer value, and loyalty to the library: Evidence from Indonesia
S Hartini, M Kurniawati, J Sulistiawan, M Ihwanudin
Library Philosophy and Practice, 1-11, 2022
32022
Smile APP Marketing 4.0: Model & Aplikasi Praktis
SP Rahayu, M Kurniawati, GC Premananto
Airlangga University Press, 2020
32020
Anticipated regret in the purchase of secondhand and counterfeit product
M Kurniawati
Jurnal Dinamika Manajemen 10 (2), 197-204, 2019
32019
Priorities of Education Quality Service with Higher Education for Sustainable Development Dimensions
M Kurniawatia, F Wurjaningrumb, Z Naimahc
22021
Determinants of consumer purchase intention toward luxury brands
M Kurniawati, RA Ramadhan
Advances in Business, Management and Entrepreneurship, 60-63, 2020
22020
GREEN HUMAN RESOURCE MANAGEMENT PRACTICES TOWARDS ORGANIZATIONAL COMMITMENT AT PT BAHTERA UTAMA MAGNARINDO SURABAYA
M Kurniawati, CA Oktarina
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) 7 (2), 286-302, 2023
12023
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