Marketing's credibility: A longitudinal investigation of marketing communication productivity and shareholder value X Luo, N Donthu Journal of Marketing 70 (4), 70-91, 2006 | 324 | 2006 |
Metrics for making marketing matter DR Lehmann Journal of Marketing 68 (4), 73-75, 2004 | 315 | 2004 |
Marketing impact of halal labeling toward Indonesian Muslim consumer’s behavioral intention based on Ajzen’s Planned Behavior Theory: Policy capturing studies on five different … BA Luthfi, I Salehudin ASEAN Marketing Journal 3 (1), 2011 | 118 | 2011 |
Marketing impact of halal labeling toward Indonesian Muslim consumer’s behavioral intention based on Ajzen’s Planned Behavior Theory: Policy capturing studies on five different … BA Luthfi, I Salehudin ASEAN Marketing Journal 3 (1), 2011 | 118 | 2011 |
Marketing impact of halal labeling toward Indonesian Muslim consumer’s behavioral intention based on Ajzen’s Planned Behavior Theory: Policy capturing studies on five different … BA Luthfi, I Salehudin ASEAN Marketing Journal 3 (1), 2011 | 118 | 2011 |
Halal literacy: A concept exploration and measurement validation I Salehudin ASEAN Marketing Journal 2 (1), 1-12, 2010 | 82 | 2010 |
The effect of the relationship of brand trust and brand affect on brand performance: An analysis from brand loyalty perspective (A case of instant coffee product in Indonesia) RE Halim Available at SSRN 925169, 2006 | 63 | 2006 |
Marketing productivity and profitability of Indonesian public listed manufacturing firms: an application of data envelopment analysis (DEA) R Edy Halim Benchmarking: An International Journal 17 (6), 842-857, 2010 | 56 | 2010 |
The effect of consumer affinity and country image toward willingness to buy RE Halim, EAU Zulkarnain Journal of Distribution Science 15 (4), 15-23, 2017 | 46 | 2017 |
Faktor-faktor yang mempengaruhi pencapaian pelajar dalam menguasai mata pelajaran kejuruteraan di politeknik-politeknik Kementerian Pengajian Tinggi Malaysia AR Madar, NA Kamaruddin, S Puteh Prosiding Seminar Pendidikan JPPG, 574-577, 2005 | 32 | 2005 |
Analisis Perilaku Brand Switching Konsumen Dalam Pembelian Produk Sepeda Motor (Studi Pada Konsumen Sepeda Motor di Kotamadya Salatiga) S Widyasari Jurnal Bisnis dan Ekonomi 15 (2), 24250, 2008 | 28 | 2008 |
The influence of social media towards emotions, brand relationship quality, and word of mouth (WOM) on concert’s attendees in Indonesia Y Rahmadini, RE Halim MATEC Web of Conferences 150, 05058, 2018 | 27 | 2018 |
The effect of economic growth and inflation on tax revenue: analysis on areas with dominant economic activities in agriculture, plantation, and fisheries sectors F Muttaqin, RE Halim 3rd Asia Pacific International Conference of Management and Business Science …, 2020 | 26 | 2020 |
Informational justice and post-recovery satisfaction in e-commerce: The role of service failure severity on behavioral intentions S Kussusanti, P Tjiptoherijanto, RE Halim, A Furinto The Journal of Asian Finance, Economics and Business 6 (1), 129-139, 2019 | 22 | 2019 |
The role of co-creation activities, trust and gender on higher education marketing performance Y Sutarso, RE Halim, TE Balqiah, P Tjiptoherijanto University of Piraeus. International Strategic Management Association, 2017 | 22 | 2017 |
The effectiveness of product sustainability claims to mitigate negative electronic word of mouth (N-eWOM) RE Halim, S Rahmani, G Gayatri, A Furinto, Y Sutarso Sustainability 14 (5), 2554, 2022 | 20 | 2022 |
The influence of service innovation and service quality to customer satisfaction and loyalty in banking industry VNP Rantyanti, RE Halim European Journal of Molecular and Clinical Medicine 7 (1), 4026-4038, 2020 | 18 | 2020 |
Understanding customer co-creation activities in higher education: groupings, characteristics and implications. Y Sutarso, RE Halim, TE Balqiah, P Tjiptoherijanto International Journal of Business & Society 20, 2019 | 17 | 2019 |
Preferensi Filantropi Perempuan pada Nasyiatul Aisyiyah di Jawa Timur N Annisa Jurnal Indo-Islamika 2 (2), 273-309, 2012 | 16 | 2012 |
ASEAN dan tantangan satu Asia Tenggara B Bandoro, A Gondomono (No Title), 1997 | 16 | 1997 |