The Role of Influencer Marketing to Improve Organizational Performance and its Impact on Purchasing Decisions SM Cucu Hodijah, Amalia Juliana Monika Intan, Rika Solihah Budapest International Research and Critics Institute (BIRCI-Journal …, 2021 | 6* | 2021 |
Pengaruh Komunikasi Interpersonal dan Gaya Kepemimpinan Terhadap Kinerja Team Work (Studi Kasus pada Satuan Polisi Pamong Praja Kota Bandung) F Fajar, IS Latief, C Hodijah Cakrawala Repositori IMWI 5 (1), 13-28, 2022 | 4 | 2022 |
Analisis Perbandingan Pegawai Tetap dan Pegawai Outsourcing Bagian Kebersihan Ditinjau dari Pemberdayaan, Kepuasan Kerja dan Komitmen Organisasi C Hodijah, R Solihah Cakrawala Repositori IMWI 3 (2), 98-117, 2020 | 3 | 2020 |
Pelatihan Strategi E-Commerce Dalam Mengembangkan Keunggulan Daya Saing Produk Usaha bagi Pelaku Bisnis UMKM Kota Bandung C Hodijah, HP Kusnara, UA Jaya Jurnal Pengabdian UNDIKMA 4 (3), 627-633, 2023 | 2 | 2023 |
Optimalisasi Digital Marketing Sebagai Media Pemasaran Produk Dan Sekaligus Pelestarian Seni Budaya Sunda Paguyuban Ranggon Uyut Di Desa Cikeruh Jatinangor C Hodijah, HP Kusnara Jurnal Pengabdian Mandiri 2 (1), 29-34, 2023 | 2 | 2023 |
PENYULUHAN MENUJU GENERASI UNGGUL MEMBANGUN KESEHATAN MENTAL DAN ANTI BULLYING DI KALANGAN SEKOLAH MENENGAH ATAS KABUPATEN SUKABUMI UA Jaya, E Yulianti, MT Wiyata, ZR Wijaya, C Hodijah, MS Yuda, ... Jurnal Abdimas Bina Bangsa 5 (1), 113-123, 2024 | 1 | 2024 |
The Winning Formula: Marketing Mix, Relationship Marketing and Service Quality Fueling Customer Loyalty AP Nugroho, C Hodijah, S Maria, S Dewatmoko, Y Hendriyanto SEIKO: Journal of Management & Business 6 (2), 412-420, 2023 | 1 | 2023 |
The role of service quality in affecting customer satisfaction: the mediating role of customer value Z Zulganef, C Hodijah Jurnal Manajerial 10 (02), 360-376, 2023 | 1 | 2023 |
Analysis of the Impact of Covid-19 on the Tourism Sector C Hodijah, R Solihah, RF Octavian Almana: Jurnal Manajemen dan Bisnis 5 (3), 416-424, 2021 | 1 | 2021 |
Kepemilikan Institusional dan Kompensasi Bonus Serta Pengaruhnya terhadap Manajemen Laba pada Perusahaan Asuransi yang Terdaftar Di Bursa Efek Indonesia Tahun 2017-2019 N Susyani, S Maria, C Hodijah Cakrawala Repositori IMWI 3 (2), 145-155, 2020 | 1 | 2020 |
PENGARUH BAURAN PROMOSI (PROMOTION MIX) TERHADAP MINAT BACA ANGGOTA PERPUSTAKAAN UNIVERSITAS WIDYATAMA BANDUNG cucu Hodijah, AJM Intan Nusantara - Journal of Information and Library Studies, 2019 | 1 | 2019 |
The Role of Customer Value in Mediating the Relationship between Service Quality and Customer Satisfaction (Case Study of the University Library Widyatama Bandung) Zulganef Sutan Sati, Cucu Hodijah South East Asian Associton for Institution Research (SEAAIR 2012) 12, 2012 | 1 | 2012 |
Analysis Of The Use Of Social Media And Brand Image In Influencing Purchasing Decisions: The Role Of Consumer Review Intervention S Maria, C Hodijah, S Dewatmoko Management Studies and Entrepreneurship Journal (MSEJ) 4 (6), 10001-10007, 2023 | | 2023 |
Manajemen Pemasaran Cucu Hodijah, Santi Maria, Santo Dewatmoko | | 2023 |
Recruitment, Selection, and Motivation: Driving Employee Performance AKPAR NHI Bandung R Solihah, AJM Intan, C Hodijah Jurnal Informatika Ekonomi Bisnis, 737-743, 2023 | | 2023 |
Best Practices for Hospital's Core Marketing C Hodijah, S Maria, S Dewatmoko Escalate: Economics and Business Journal 1 (01), 52-62, 2023 | | 2023 |
Kontribusi Kualitas Produk Dan Kualitas Pelayanan Terhadap Loyalitas Konsumen Melalui Variabel Kepuasan Konsumen Sebagai Variabel Mediating (Studi Pada Depot Air Minum Isi … SW SP, D Amalia, C Hodijah Cakrawala Repositori IMWI 6 (4), 732-743, 2023 | | 2023 |
Pengaruh Harga, Digital Marketing dan Lokasi Terhadap Keputusan Pembelian di Café Coffee Cirenggot C Hodijah, MT Wiyata, ZR Wijaya Cakrawala Repositori IMWI 6 (4), 696-706, 2023 | | 2023 |
Kontribusi Kualitas Produk dan Kualitas Pelayanan Terhadap Loyalitas Konsumen Melalui Variabel Kepuasan Konsumen Sebagai Variabel Mediating D Amalia, S Wiludjeng, C Hodijah Cakrawala Repositori IMWI 6 (2), 1192-1201, 2023 | | 2023 |
PENGARUH KUALITAS PRODUK DAN PROMOSI TER HADAP KEPUTUSAN PEMBELIAN KERUPUK KULIT SAPI “CITRA SARI” DI DESA CIBURIAL KEC. CIMENYAN ZR Wijaya, HP Kusnara, C Hodijah Media Bina Ilmiah 17 (7), 1377-1388, 2023 | | 2023 |