Follow
Raghava R. Gundala
Raghava R. Gundala
Associate Professor of Marketing, University of Wisconsin-Parkside
Verified email at uwp.edu
Title
Cited by
Cited by
Year
What motivates consumers to buy organic foods? Results of an empirical study in the United States
RR Gundala, A Singh
Plos one 16 (9), e0257288, 2021
992021
Brand management in small and medium enterprise: Evidence from Dubai, UAE
RR Gundala, H Khawaja
Global journal of business research 8 (1), 27-38, 2013
592013
Leadership Style and Retail Store Performance-A Case Study of Discount Retail Chain
A Mekraz, RR Gundala
Journal of Business and Retail Management Research 10 (2), 2016
572016
Does gender moderate the purchase intention of organic foods? Theory of reasoned action
RR Gundala, N Nawaz, RM Harindranath, K Boobalan, VK Gajenderan
Heliyon 8 (9), 2022
372022
RETAIL STORE IMAGE: A STUDY OF THE CYPRUS CLOTHING INDUSTRY.
RR Gundala
International Journal of Management & Marketing Research (IJMMR) 3 (3), 67-81, 2010
342010
Culture and consumer behavior-a study of Trinidad & Tobago and Jamaica
S Spiers, RR Gundala, M Singh
International Journal of Marketing Studies 6 (4), 92, 2014
322014
Perceptions of Integrated Experiential Learning of Graduate Marketing Students
RR Gundala, M Singh, TK Cochran
Journal of the Scholarship of Teaching and Learning 18 (2), 74-89, 2018
202018
Role of simulations in student learning: A case study using marketing simulation
RR Gundala, M Singh
Journal of Educational Research and Innovation 5 (2), 2, 2016
182016
Brand switching behavior in Indian wireless telecom service market
UV Rao, P VCSMR, RR Gundala
Journal of Marketing Management 4 (2), 100-109, 2016
132016
Student perceptions on live-case projects: Undergraduate marketing research.
RR Gundala, M Singh, A Baldwin
International Journal of Teaching and Learning in Higher Education 26 (2 …, 2014
112014
The textbook dilemma: digital or print? Evidence from a selected US university
K Chavali, RR Gundala
TEM Journal 11 (1), 242, 2022
102022
Motivating Hospitality Industry Employees: A Study of Cyprus
RR Kaithapalli, Madhavi Latha, & Gundala
International Journal of Excellence in Tourism, Hospitality and Catering 2 …, 2009
82009
Ethical aspects in the advertising of fairness creams
RR Gundala, K Chavali
IUP Journal of Marketing Management, IV (4), 60-69, 2005
82005
Linking scholarly activities and the mission of a polytechnic university: UW-Stout as an emerging research institute
C Bomar, CM Lume, S Wynn, F Fanta, E Brey, D Budd, G Neidmyer, ...
Menomonie, WI: University of Wisconsin-Stout, 2014
72014
Does gender moderate the purchase intention of organic foods? Theory of reasoned action. Heliyon, 8 (9), e10478
RR Gundala, N Nawaz, H RM, K Boobalan, VK Gajenderan
62022
Do Loyalty Schemes Really Create Loyalty? Evidence from Trinidad’s Supermarket Retail Sector
R Gundala, Raghava Rao & Gomez
The International Journal of Business, Marketing, and Decision Sciences 5 (2 …, 2012
32012
Glocalization of consumers in the Caribbean: A case study of Trinidad and Tobago
F Nicholas, RR Gundala
Global Observations of the Influence of Culture on Consumer Buying Behavior …, 2018
22018
Impact of consumer consumption adjustments on habits and purchase behavior during COVID-19
S Qaiser, MA Bashir, MS Ramish, J Ansari, R Gundala, ...
Cogent Business & Management 10 (3), 2265077, 2023
12023
The Perceived Effects of Graduate Business Education on Personal and Professional Development: An Empirical Study.
H Daniel, F Nicholas, K Chavali, RR Gundala
TEM Journal 12 (1), 2023
2023
An empirical examination of the link between CSR and consumer purchase behaviour
A Singh, RR Gundala, S Singh
International Journal of Services Technology and Management 28 (5-6), 316-334, 2023
2023
The system can't perform the operation now. Try again later.
Articles 1–20