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Kitty Wang
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Year
Can offline stores drive online sales?
K Wang, A Goldfarb
Journal of Marketing Research 54 (5), 706-719, 2017
2782017
Fending off critics of platform power with differential revenue sharing: Doing well by doing good?
HK Bhargava, K Wang, X Zhang
Management Science 68 (11), 8249-8260, 2022
162022
Herding among Retail Shoppers: The Case of Television Shopping Network
Chen, M, Y. Hu, S. Hui, K. Wang
Customer Needs and Solutions, 2020
13*2020
Corporate political positioning and sales: Evidence from a natural experiment
K Wang, S Lu
Available at SSRN 4084106, 2022
22022
If Platforms Are Exploiting Producers, Is Platform Competition the Solution?
XL Zhang, K Wang, HK Bhargava
Is Platform Competition the Solution, 2024
2024
Coordinating on design standards: the role of editors
J Campbell, A Goldfarb, K Wang
2014
Testing Firms’ Strategic Interactions in Advertising: Evidence in the Fashion Industry
K Wang
2011
Online Versus Offline Stores: Synergy or Substitution?
K Wang, A Goldfarb
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Articles 1–8