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NURUL HERMINA
NURUL HERMINA
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Pengaruh Produk, Distribusi Dan Digital Marketing Terhadap Minat Beli Produk Umkm Binaan Kadin Jabar Pada Situasi Covid-19
A Sukma, N Hermina, D Novan
MANNERS (Management and Entrepreneurship Journal) 3 (2), 91-102, 2020
412020
Transformation of Digital Marketing in the 4.0 Industry Revolution: AStudyon Batik MSMEs
RAM Febrianti, MH Mohd Saudi, K Kaniawati, N Hermina
International Journal of Engineering & Technology 7 (No 4.34 (2018) Special …, 2018
252018
CB-SEM and VB-SEM: Evaluating measurement model of business strategy of internet industry in Indonesia
IGM Jaya, N Hermina, N Sunengsih
International Journal of Scientific & Engineering Research 10 (10), 878-883, 2019
152019
The Influence of Digital Marketing and Brand Awareness on Increasing Brand Image and its Impact on Purchasing Decisions
O Mulyani, N Hermina
Prisma Sains: Jurnal Pengkajian Ilmu dan Pembelajaran Matematika dan IPA …, 2023
92023
Pengaruh Content Marketing dan Price Discount terhadap Keputusan Pembelian (Studi pada Pengguna Aplikasi Tokopedia di Kota Bandung)
F Rafi, N Hermina
JIIP-Jurnal Ilmiah Ilmu Pendidikan 6 (4), 2252-2258, 2023
82023
MARKETING 5.0 AND CONSUMER BEHAVIOR OF THE MILLENNIAL (GEN Z) GENERATION AS BUSINESS PERFORMANCE BOOSTING IN COVID-19 PANDEMIC (CASE STUDY: SMEs IN WEST JAVA).
N Hermina, YD Rahma, AR Gusnia
Central Asia & the Caucasus (14046091) 23 (1), 2022
62022
The influence of consumer behavior and marketing strategy towards marketing performance of msme in West Java through competitive strategies in the Covid-19 pandemic break
N Hermina, A Rendra, MG Ramadhan, J Alcacer, MHM Saudi, O Sinaga
Solid State Technology Volume: 63 Issue: 4, 2020
62020
Human resource development of Bandung MSMEs with entrepreneurial leadership characteristic through quality leadership in global market era
N Nurani, UK Suganda, N Hermina, D Sutisna
Quantitative Economics and Management Studies 4 (3), 594–607-594–607, 2023
52023
Pengaruh search engine optimization, dan media sosial terhadap minat beli melalui e-service quality di e-commerce pada masa pandemic covid-19
A Alwi, HW Rahmatsyah, N Hermina
FORUM EKONOMI: Jurnal Ekonomi, Manajemen dan Akuntansi 24 (2), 346-354, 2022
52022
The Interrelations Of Celebrity Endorsement, Social Media Use, And Customer Engagement In Achieving Customer Purchase Decision
N Syalsabila, N Hermina
Jurnal Manajerial 10 (01), 1-16, 2023
42023
Implementasi Penggunaan Digital marketing sebagai Strategi Penggunaan SDM UMKM Binaan Kadin Kota bandung Berkarakter Technoprenearship
N Nurani, D Dally, N Hermina, M Suratman, E Firdaus
Jurnal Pengabdian kepada masyarakat (JPKM) 28 (3), 352-6, 2022
42022
The effect of Edmodo based English learning to support students with hearing loss during the COVID-19 pandemic
D Nugraha, N Hermina
International Journal of Health Sciences 6, 2275-2284, 2022
32022
The Effect of Industrial Competition Intensity and Capabilities on Business Strategy and Performance: A Case Study of Internet Service Providers In Indonesia
N Hermina, Y Suryana
3rd International Seminar and Conference on Learning Organization, 163-168, 2016
32016
Pengaruh strategi marketing gamifikasi dan neuromarketing melalui User Interface (UI) aplikasi terhadap loyalitas konsumen
MN Gifhary, N Hermina
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan 5 (10), 2023
22023
The effect of performance allowance and work discipline on employee performance at the Lembang Agricultural Training Center (BBPP)
GP Pratama, N Hermina
Kontigensi: Jurnal Ilmiah Manajemen 10 (1), 106-112, 2022
22022
Penguatan SDM UMKM Binaan Kadin Kota Bandung Berkarakter Technopreneurship Yang Berdaya Saing Di Pasar Global Melalui Digital Marketing
N Nurani, D Dally, M Haizam, Y Yusup, N Hermina, M Suratman, ...
Jurnal Inovasi Masyarakat 1 (3), 218-225, 2021
22021
Second Order Model Structural Equation Modeling for Analyzing External Environmental and Capability on Company Performance of Small and Medium Enterprise (SME) in Indonesia
N Hermina, TM Syahvianto, B Yansa
PalArch's Journal of Archaeology of Egypt/Egyptology 17 (5), 562-580, 2020
22020
CORPORATE STRATEGY BASED ON BUSINESS ENVIRONMENT MACRO AND MICRO TO ACHIEVE BUSINESS PERFORMANCE SME (SMALL AND MEDIUM ENTERPRISES) BUSINESSES IN WEST JAVA, INDONESIA DURING …
N Hermina, N RIZWAN, ADM RIZWAN
PalArch's Journal of Archaeology of Egypt/Egyptology 17 (10), 3718-3731, 2020
22020
The Effect of Product Innovation, Marketing Strategy on Marketing Performance of Culinary MSMEs in Bandung During Covid-19
F Anggraeni, WN Nadirman, N Hermina
Solid State Technology Volume: 63 Issue: 4, 2020
22020
Effect of Work Discipline on Employee Performance Mediated Job Satisfaction at RSIA Melinda
AA Ferdiansyah, N Hermina
Kontigensi: Jurnal Ilmiah Manajemen 10 (1), 86-94, 2022
12022
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