Ikuti
Michael, Chih-Hung Wang
Judul
Dikutip oleh
Dikutip oleh
Tahun
The relationship between leisure satisfaction and life satisfaction of adolescents concerning online games
EST Wang, LSL Chen, JYC Lin, MCH Wang
Adolescence 43 (169), 177-185, 2008
2052008
Social support and social interaction ties on internet addiction: Integrating online and offline contexts
EST Wang, MCH Wang
Cyberpsychology, Behavior, and Social Networking 16 (11), 843-849, 2013
1702013
Determinants and consequences of consumer satisfaction with self‐service technology in a retail setting
M Chih‐Hung Wang
Managing service quality: an international journal 22 (2), 128-144, 2012
1692012
Developing service innovation capability in the hotel industry
TW Tang, MCH Wang, YY Tang
Service Business 9, 97-113, 2015
1282015
Soft power and desirable relationship outcomes: the case of Zimbabwean distribution channels
R Chinomona, JYC Lin, MCH Wang, JMS Cheng
Journal of African Business 11 (2), 182-200, 2010
972010
The purchasing impact of fan identification and sports sponsorship
M Chih‐Hung Wang, M Jain, J Ming‐Sung Cheng, G Kyaw‐Myo Aung
Marketing Intelligence & Planning 30 (5), 553-566, 2012
882012
Examining the antecedents of sport team brand equity: A dual-identification perspective
MCH Wang, YY Tang
Sport Management Review 21 (3), 293-306, 2018
702018
The determinants of the sports team sponsor's brand equity: a cross-country comparison in Asia
MCH Wang, JMS Cheng, BM Purwanto, K Erimurti
International Journal of Market Research 53 (6), 811-829, 2011
682011
Information quality, online community and trust: a study of antecedents to shoppers' website loyalty
MCH Wang, EST Wang, JMS Cheng, AFL Chen
International Journal of Electronic Marketing and Retailing 2 (3), 203-219, 2009
572009
Investigating the different congruence effects on sports sponsor brand equity
MCH Wang
International Journal of Sports Marketing and Sponsorship 18 (2), 196-211, 2017
352017
Hybrid convenience stores–the changing role of convenience stores in Taiwan
J Ming‐Sung Cheng, C Blankson, B Sutikno, MCH Wang
Asia Pacific Journal of Marketing and Logistics 21 (3), 417-432, 2009
272009
Consumer involvement and brand loyalty in services: evidence from the commercial airline industry in Taiwan
LSL Chen, MCH Wang, JMS Cheng, H Kuntjara
International Journal of Services and Standards 4 (4), 437-452, 2008
222008
The influence of the provision of online channel functions on exporting channel performance: the moderating effect of international experience
MCH Wang, S Khalil, C Blankson, JMS Cheng
Journal of Global Marketing 24 (2), 125-135, 2011
132011
Investigating the Dual Congruence Effects on Digital Influencers' Self-Brand Engagement.
MCH Wang, YY Tang, CY Lin, CY Lin
International Journal of Information & Management Sciences 32 (4), 2021
22021
EXPLORING THE EFFECTS OF SOCIAL MEDIA-BASED BRAND COMMUNITY ENVIRONMENT ON CONSUMER BRAND EVALUATION
MCH Wang, YY Tang
2018 Global Marketing Conference at Tokyo, 668-668, 2018
12018
The benefits of high performance human resource practices in the implementation of an artistic strategy in the hotel industry
TW Tang, YY Tang, MCH Wang, TC Wang
Handbook of Human Resource Management in the Tourism and Hospitality …, 2018
12018
The mobility value of internet services in a wireless city: The case of taipei, taiwan
ANH Le, MCH Wang, JMS Cheng, SCF Huang
Asian Journal of Technology Innovation 20 (1), 51-65, 2012
12012
The distinction between the success and failure factors driving the implementation of e-channels of distribution: the case of Taiwan
MCH Wang, LSL Chen, JMS Cheng, LHJ Wu
International Journal of Technology Marketing 3 (2), 183-201, 2008
2008
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