Follow
Kenneth Yap
Kenneth Yap
Assistant Professor of Marketing, University of Western Australia
Verified email at uwa.edu.au
Title
Cited by
Cited by
Year
Offline and online banking–where to draw the line when building trust in e-banking?
KB Yap, DH Wong, C Loh, R Bak
International Journal of Bank Marketing 28 (1), 27-46, 2010
3062010
The relationship between electronic word-of-mouth motivations and message characteristics: The sender's perspective
KB Yap, B Soetarto, JC Sweeney
Australasian Marketing Journal 21 (1), 66-74, 2013
1812013
Zone‐of‐tolerance moderates the service quality‐outcome relationship
KB Yap, JC Sweeney
Journal of services marketing 21 (2), 137-148, 2007
1682007
To trust or not to trust: The consumers dilemma with e-banking
DH Wong, C Loh, KB Yap, R Bak
Journal of Internet Business, 1-27, 2009
592009
Predicting the diffusion pattern of internet-based communication applications using bass model parameter estimates for email
D Wong, KB Yap, B Turner, N Rexha
Journal of Internet Business, 27-50, 2011
312011
13 Islamic banking: the convergence of religion, economic self-interest and marketing
KB Yap
Handbook of Islamic marketing, 226, 2011
82011
The impact of host country policies on the overseas Chinese family in Singapore
K Beng Yap
Journal of Macromarketing 30 (4), 354-365, 2010
72010
Risky business: Perceived risk, trust and the use of e-banking
DH Wong, C Loh, B Turner, R Bak, KB Yap
Australian & New Zealand Marketing Academy Conference (ANZMAC) 2009, 2009
52009
The modertaing role of perceived risk on trust in e-banking
D Wong, C Loh, K Yap, R Bak
Curtin Business School. School of Marketing, 2009
32009
Courtesy and kindness: social marketing and cultural control in Singapore
T Witkowski, K Yap
37th macromarketing conference: sustainable development of markets and …, 2012
22012
The Influence of Classroom Environment and Approaches to Learning in Achieving Outcomes in Marketing Education
KB Yap, D Wong, J Wong, B Turner
Australia New Zealand Marketing Academy Conference: Marketing in the Age of …, 2011
22011
Electronic Word-of-Mouth: An Exploration into the Why, What, and How
B Soetarto, KB Yap, JC Sweeny
Australian & New Zealand Marketing Academy Conference (ANZMAC) 2009, 2009
22009
Islamic banking, its nature and role in economic development
KB Yap, A Pecotich
31st Annual Macromarketing Seminar: Macromarketing the Future Marketing?, 2006
22006
The effect of coaching succession in AustralianRules Football
LY Lin, A Pecotich, KB Yap
36th Annual Macromarketing Conference: The New World: Marcromarketing …, 2011
12011
To vote or not to vote is not the question: a qualitative investigation of voter behaviour in Australia’s compulsory political voting system
D Wong, K Yap, B Turner, J Wong
Proceedings of Australian and New Zealand Marketing Academy conference, 2011
12011
Macromarketing and the Concept of Openness: Toward a Research Agenda
A Pecotich, KB Yap
30th Annual Macromarketing Conference: Discourse, Diversity and Distinction …, 2005
12005
Alcohol consumption in community lawn bowls
K Yap, B Turner, J Tu, J Murphy
The 14th Asia Pacific Council on Hotel, Restaurant and Institutional …, 2016
2016
Alcohol and social capital in community cricket clubs
K Yap, B Turner, A Williams, J Murphy
The 14th Asia Pacific Council on Hotel, Restaurant and Institutional …, 2016
2016
Ad Hoc Reviewers—Journal of Macromarketing: Volume 34, Number 2, June 2014
R Benton, C Corus, T Facca, R Gau, S Lindeman, A Nkamnebe, JA Rosa, ...
Journal of Macromarketing 34 (2), 117, 2014
2014
An exploration into Muslim boycotts of foreign brands
D Sari, R Mizerski, K Yap
4th Global Islamic Marketing Conference: Visionary Marketers Building a …, 2013
2013
The system can't perform the operation now. Try again later.
Articles 1–20