| Pengaruh Social Media Marketing, Dan E-Wom Terhadap Keputusan Pembelian Melalui Brand Awareness Sebagai Mediasi Pada Kedai Kopi Janji Jiwa Di Surabaya TP Gabriella, L Ellitan, MM Kristanti Jurnal Ilmiah Mahasiswa Manajemen 11 (1), 1-10, 2022 | 14 | 2022 |
| Analasis pengaruh instagram terhadap purchase intention melalui brand awareness dan brand trust pada starbucks surabaya L Ellitan, A De Rosari, MM Kristanti Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan 4 (10), 4740-4748, 2022 | 13 | 2022 |
| Analisis Pengaruh Inovasi Organisasi, Inovasi Strategis, dan Diferensiasi Pasar: Tantangan Keberlanjutan Perbankan Online Indonesia MM Kristanti Jurnal Inspirasi Bisnis dan Manajemen 4 (1), 67-78, 2020 | 7 | 2020 |
| Analisis pengaruh ethical marketing, customer experience, servqual, terhadap customer trust, customer engagement, customer loyalty umkm online MM Kristanti Prosiding serina 2 (1), 271-282, 2022 | 6 | 2022 |
| The Influence of Tacit & Explicit Knowledge, Learning Organization, Service Innovation, Employee Performance, Towards Competitive Advantage: A Customer-Basedapproach During the … MM Kristanti The Influence of Tacit & Explicit Knowledge, Learning Organization, Service …, 2020 | 4 | 2020 |
| Analisis Pengaruh Digital Marketing, Online Customer Expe-rience Quality, E-Servqual, Terhadap Online Customer Trust, Online Customer Review Rating, dan Online Customer Loyalty … MM Kristanti Widyagama National Confer-ence on Economics and Business 900, 2021 | 3 | 2021 |
| Green Marketing Melalui Higher Net Sustainable Value Sebagai Sumber Keberlanjutan Kemajuan Proses Bisnis dan Kemakmuran Untuk Perusahaan Skala Kecil Menengah di Indonesia MM Kristanti Universitas Muhammadiyah Surakarta, 2013 | 3 | 2013 |
| Analisis Pengaruh Core Competencies, Dynamic Capability, Innovation Strategies, Dan Brand Communication, Terhadap Brand Switching Behavior Umkm Di Surabaya MM Kristanti, U Widya The 2nd Widyagama National Conference On Economics And Business (Wnceb 2021 …, 2021 | 2 | 2021 |
| Corporate Brand Equity in Consumer Goods Industry: An Experiential-Based Strategic Branding. MM Kristanti Social Sciences and Humanities Pertanika Journal 25 (S), 337-346, 2017 | 2 | 2017 |
| THE INFLUENCE OF E-SERVICE QUALITY AND BRAND IMAGE ON CUSTOMER LOYALTY THROUGH CUSTOMER SATISFACTION ON'BIBIT'APPLICATION USERS L Ellitan, SF Lim, MM Kristanti Research In Management and Accounting (RIMA) 6 (2), 104-118, 2023 | 1 | 2023 |
| Branding employee behavior, corporate brand personality, strategic leadership, and cultural organizational values to develop brand sustainable value in the Indonesian banking … MM Kristanti Advanced Science Letters 23 (1), 141-145, 2017 | 1 | 2017 |
| MIXUE'S SURABAYA BRAND IMAGE, PRODUCT QUALITY, BRAND LOVE AND LOYALTY INFLUENCE JFA Samekto, T Lindawati, MM Kristanti Research In Management and Accounting (RIMA) 6 (2), 91-103, 2023 | | 2023 |
| Strategi Pengembangan Keuangan dan Pemasaran pada UMKM Medokan Semampir Surabaya S Shanti, MM Kristanti, A Suhartatik Cakrawala: Jurnal Pengabdian Masyarakat Global 2 (4), 346-351, 2023 | | 2023 |
| Pengaruh digital marketing dan e-service quality terhadap purchase intention melalui customer relationship management Blibli di Surabaya MM Kristanti, MA Erwita, H Kurniawan Jurnal Manajemen Bisnis dan Kewirausahaan 7 (5), 1180-1193, 2023 | | 2023 |
| DIGITAL MARKETING DAN BRAND DESTINATION KAMPUNG WISATA SUNGAI DINOYO SURABAYA: UPAYA PENINGKATAN DAYA SAING DIGITAL MM Kristanti, SY Budiarsi Jurnal Serina Abdimas 1 (3), 1428-1438, 2023 | | 2023 |
| ANALISIS PENGARUH BRAND ATTITUDE DAN BRAND QUALITY TERHADAP BRAND VALUE DAN BRAND LOYALTY PADA SMARTPHONE SAMSUNG DI SURABAYA JI Rizaldy, MM Kristanti, AA Setyawan Jurnal Ilmiah Mahasiswa Manajemen 12 (1), 1-16, 2023 | | 2023 |
| ANALISIS STRATEGI MEMPERTAHANKAN DAN MENGEMBANGKAN BISNIS DITENGAH PANDEMI COVID-19 PADA UMKM KIFA BAKERY H Arif, YA Nugroho JAMI: Jurnal Ahli Muda Indonesia 3 (1), 41-50, 2022 | | 2022 |
| PERAN MODAL INTELEKTUAL SEBAGAI SUMBER PENCIPTAAN NILAI PELANGGAN DALAM PREFERENSI MEREK UNTUK KEUNGGULAN KOMPETITIF BERKELANJUTAN: STUDI EKUITAS MEREK PADA WIRAUSAHA MUDA MM Kristanti JAMI: Jurnal Ahli Muda Indonesia 3 (1), 18-29, 2022 | | 2022 |
| Role of Social Media toward Brand Performance through Mediation of Customer's Satisfaction VF Reynaldi, L Ellitan, MM Kristanti Journal of Entrepreneurship and Business 3 (1), 1-13, 2022 | | 2022 |
| Diffusion of Innovations on E-Customs Business to Government IT: Developing E-Government Services New Concepts and Technologies MM Kristanti Global Journal of Business and Social Science Review 3 (1), 40-46, 2015 | | 2015 |
