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Dr. MUSNAINI.,S.E.,M.M
Dr. MUSNAINI.,S.E.,M.M
Verified email at unja.ac.id
Title
Cited by
Cited by
Year
Impact of Variety Seeking, dan Elektronic Word of Mouth of Cosmetic Brand Switching Brand Switching di Industri Kosmetik Indonesia
M Musnaini, H Wijoyo
Ekonam: Jurnal Ekonomi, Akuntansi & Manajemen 3 (1), 23-32, 2021
112021
Effect of hedonic value and consumer knowledge on buying intention for luxury brand counterfeit products
M Musnaini, SW Astuti, BM Sukoco, S Yacob
International Journal of Business and Globalisation 19 (4), 497-511, 2017
82017
Commitment, Satisfaction and Motivation in Improving Organizational Citizenship Behavior and Its Impact on Lecturer Performance in Higher Education
S Rosita, M Musnaini, DM Fithriani
Proceedings of the 5th NA International Conference on Industrial Engineering …, 2020
52020
Predictors of Firm Performance and Supply Chain: Evidence from Indonesian Pharmaceuticals Industry
A Asrini, M Musnaini, Y Setyawati, L Kumalawati, N Fajariyah
International Journal of Supply Chain Management 9, 1080-1087, 2020
52020
Impulse buying behavior in counterfeit luxury brands product: Evidence from Indonesia
WH Musnaini, M Anshori, SW Astuti
Undiksha Press, 236, 2015
32015
Hedonic value motivation: impact on consumers’ purchase intention
W Handayani, M Musnaini, WI Praditya
Jurnal Perspektif Pembiayaan Dan Pembangunan Daerah 8 (1), 91-100, 2020
22020
Analisis Investasi Asing Langsung di Indonesia
M Mainita, A Soleh
Journal Development 7 (2), 119-131, 2019
22019
Faktor-faktor Yang Mempengaruhi Manajemen Mutu Terpadu Pada Produktivitas Pendidikan Tinggi di Jambi
HH Musnaini, KP Masak
Retrieved September 20th, 2015
22015
The impact of corporate governance in forming a strong supply chain: Evidence from Indonesia
I Usman, M Jihadi, T Ambarwati
International Journal of Supply Chain Management 9 (2), 467-476, 2020
12020
Meningkatkan Motivasi Konsumen Membeli Produk Lokal Di Kota Jambi
A Asrini, M Musnaini
Prospek: Jurnal Manajemen dan Bisnis 1 (1), 16-23, 2019
12019
The effect of social media marketing on brand trust, brand equity and brand loyalty
H Haudi, W Handayani, M Musnaini, Y Suyoto, T Prasetio, E Pitaloka, ...
International Journal of Data and Network Science 6 (3), 961-972, 2022
2022
The effects of social media marketing, store environment, sales promotion and perceived value on consumer purchase decisions in small market
H Haudi, R Santamoko, A Rachman, Y Surono, R Mappedeceng, ...
International Journal of Data and Network Science 6 (1), 67-72, 2022
2022
THE EFFECT OF LOKALATE PRODUCT QUALITY ON THE CUSTOMER LOYALTY THROUGH BONUS PACK PROMOTION IN JAMBI CITY
D Sonia, S Yacob, M Musnaini
Journal of Business Studies and Management Review 5 (1), 18-26, 2021
2021
Diseminasi Hasil Budidaya Madu Lebah Bagi Meningkatkan Produktivitas Daya Saing Produk Berbasis E-Commerce Pada Ukm Madu “Dr. Bee” Danau Lamo Kec. Maro Sebo
D Setiawan, LE Fitri, M Musnaini, D Dahmiri, D Arsa
Jurnal Karya Abdi Masyarakat 5 (3), 9-19, 2021
2021
DAMPAK E-SERVICE QUALITY, E-TRUST DAN PERSEPSI RESIKO TERHADAP REPURCHASE INTENTION YANG DIMEDIASI E-SATISFACTION DALAM MENGGUNAKAN APLIKASI E-COMMERCE DIMASA PANDEMIC COVID-19 …
F Ahmad Fauzan, O Ade, M Musnaini
Universitas Jambi, 2021
2021
EFISIENSI PEMASARAN IKAN NILA (OREOCHROMIS NILOTICUS) KERAMBA JARING APUNG SUNGAI BATANGHARI KABUPATEN MUARO JAMBI
SA Pranata, J Johannes, M Musnaini
Universitas Jambi, 2021
2021
PERSEPSI KOMUNITAS TERHADAP ATRIBUT DESA WISATA & PARIWISATA BERKELANJUTAN (LUBER KECAMATAN BATHIN III ULU)
M Arjun, J Johannes, M Musnaini
Jurnal Manajemen Terapan dan Keuangan 11 (02), 1-11, 2021
2021
Pengaruh Citra Merek Dan Kualitas Produk Terhadap Minat Beli Kopi Serampas
N Nopisari, M Musnaini, WSGR Devi
Ekonam: Jurnal Ekonomi, Akuntansi & Manajemen 3 (1), 1-11, 2021
2021
ANALISIS PENGARUH PELAYANAN PUBLIK DAN E-SERVICE QUALITY TERHADAP KEPUASAN MASYARAKAT DI LINGKUNGAN PEMERINTAHAN KOTA JAMBI
H Hendriyaldi, M Musnaini
Jurnal Manajemen Terapan dan Keuangan 10 (01), 87-98, 2021
2021
THE EFFECT OF SOCIAL MEDIA ORIENTATION ON MARKETING PERFORMANCE THROUGH VILCHIC BRAND IMAGE
L Suryani, S Yacob, M Musnaini
Journal of Business Studies and Management Review 5 (1), 49-54, 2021
2021
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Articles 1–20