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Guruh Ghifar Zalzalah
Guruh Ghifar Zalzalah
Universitas PGRI Yogyakarta
Verified email at upy.ac.id - Homepage
Title
Cited by
Cited by
Year
Model of the consumer switching behavior related to healthy food products
A Hidayat, T Wijaya, A Ishak, S Rejeki Ekasasi, GG Zalzalah
Sustainability 13 (6), 3555, 2021
172021
The role of relationship marketing on customer loyalty toward Indonesian fast food restaurant
A Hidayat, GG Zalzalah, SR Ekasasi
Pertanika Journal of Social Science and Humanities 24, 215-224, 2016
132016
Edukasi Entrepreneurship Melalui Program Pembuatan Produk Dan Strategi Digital Marketing" Nugget Lele": Pelatihan Edukasi Entrepreneurship
GG Zalzalah, AI Basri
Abdimas Nusantara: Jurnal Pengabdian Kepada Masyarakat 3 (1), 51-61, 2021
62021
Pelatihan Pemasaran Digital Pada UMKM Serabi Solo Pratama Yogyakarta
F Farhan, GG Zalzalah
Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat 3 (1), 56-63, 2023
32023
Advertisement and the extrinsic cues toward buying attitude: Case of Wardah halal cosmetics
DAP Dewi, GG Zalzalah
Asian Journal of Islamic Management (AJIM), 13-27, 2019
22019
PENDAMPINGAN PEMASARAN DARING, KOREKSI DAN DIGITALISASI LOGBOOK PADA KARYAWAN SINAR PUTRA PERTAM BANTUL: Online Marketing Assistance, Logbook Correction And Digitalization To …
F Farhan, GG Zalzalah, A Prakosa
MESTAKA: Jurnal Pengabdian Kepada Masyarakat 2 (3), 124-129, 2023
12023
Pendampingan Pemasaran Daring dan Pembuatan Studio Foto Mini di UMKM Nyami’an Ndeso
GG Zalzalah, F Farhan
Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat 2 (4), 354-361, 2022
12022
Predictor of Switching Intention on Healthy Food Business: Theory of Planned Behavioral Approach
A Hidayat, GGZ Asma’i Ishak, SR Ekasasi
Quality-Access to Success 23, 188, 2020
12020
Pengaruh Citra Produk, Pengalaman Produk, dan Brand Tribalism Terhadap Loyalitas Produk Pada Produk Thrift Fashion Di Yogyakarta
GG Zalzalah, PRA Sari, F Farhan
Akmenika: Jurnal Akuntansi dan Manajemen 21 (1), 858-868, 2024
2024
The Influence of Product Quality, Attitude, and Price Perception on Souvenir T-Shirt Purchase Behavior in Yogyakarta
F Farhan, R Nafiah, GG Zalzalah, L Putranti
2nd UPY International Conference on Education and Social Science (UPINCESS …, 2023
2023
Pengaruh Kualitas Informasi, Celebrity Endorsement, dan Sikap Konsumen pada Program Flash Sale terhadap Minat Beli di Aplikasi Tiktok
GG Zalzalah, D Febriyanto
Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship 13 (1), 234-245, 2023
2023
Peran Bumdes, Optimalisasi Pemanfaatan dan Profesionalisme Pengelolaan Aset Desa terhadap Pendapatan Asli Desa
L Nurhidayati, H Purnama, AN Afriany, GG Zalzalah
Bisman (Bisnis dan Manajemen): The Journal of Business and Management 6 (3 …, 2023
2023
PELATIHAN PENYUSUNAN ANGGARAN PENJUALAN DAN PRODUKSI PADA DASA WISMA DAHLIA I TRUNUH DI KLATEN SELATAN: TRAINING ON SALES AND PRODUCTION BUDGET PREPARATION AT DASA WISMA DAHLIA …
NR Ningrum, IH Indriati, GG Zalzalah, F Farhan, A Sudaryana, AI Basri
MESTAKA: Jurnal Pengabdian Kepada Masyarakat 2 (6), 294-298, 2023
2023
PELATIHAN PPH FINAL PADA UPPKS CEMPAKA DI KAMPUNG KB DUKUH PADANGAN GLODOGAN KLATEN SELATAN
N Ratnaningrum, IH Indriati, GG Zalzalah, F Farhan, P Jana
PENA ABDIMAS: Jurnal Pengabdian Masyarakat 4 (2), 81-86, 2023
2023
Pengaruh Kualitas Layanan dan Kepercayaan Terhadap Kepuasan Orang Tua Siswa TK Budi Mulia Dua Sedayu
GG Zalzalah, RF Yanti, F Farhan
Bisman (Bisnis dan Manajemen): The Journal of Business and Management 6 (2 …, 2023
2023
Factors affecting customer satisfaction at Ahass Motorcycle Workshop in Bantul Area
F Farhan, M Murgiyanti, GG Zalzalah
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) 11 (2), 275-282, 2023
2023
Exploring the Relationship of Local Marketplace and Customer Using a Construal Level Theory
GG Zalzalah, F Farhan
1st UPY International Conference on Education and Social Science (UPINCESS …, 2022
2022
The Effect of Relationship Marketing on Consumer Loyalty in Local Fast-Food Restaurants in Yogyakarta
F Farhan, GG Zalzalah
KnE Social Sciences, 734–744-734–744, 2022
2022
Service Justice Dimensions As Determinants Toward Satisfaction And Word Of Mouth Behavior
U Utiyati, GG Zalzalah, SR Ekasasi, A Hidayat
INOBIS: Jurnal Inovasi Bisnis dan Manajemen Indonesia 5 (2), 175-185, 2022
2022
Pengaruh Penilaian Etis Iklan Kontroversial di Media Sosial: Youtube pada Niat Beli
GG Zalzalah
Bisman (Bisnis dan Manajemen): The Journal of Business and Management 4 (1 …, 2021
2021
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