Anne Souchon
Anne Souchon
Professor of International Marketing, Loughborough University
Verified email at - Homepage
Cited by
Cited by
Relationship marketing and customer loyalty in a retail setting: a dyadic exploration
LHY Too, AL Souchon, PC Thirkell
Journal of Marketing Management 17 (3-4), 287-319, 2001
A conceptual framework of export marketing information use: key issues and research propositions
AL Souchon, A Diamantopoulos
Journal of International Marketing 4 (3), 49-71, 1996
Service encounter conceptualisation: employees' service behaviours and customers' service quality perceptions
AM Farrell, AL Souchon, GR Durden
Journal of Marketing Management 17 (5-6), 577-593, 2001
Measuring export information use: scale development and validation
A Diamantopoulos, AL Souchon
Journal of Business Research 46 (1), 1-14, 1999
Outcomes of service encounter quality in a business-to-business context
C Jayawardhena, AL Souchon, AM Farrell, K Glanville
Industrial marketing management 36 (5), 575-588, 2007
The quality of market-oriented behaviors: Formative index construction
JW Cadogan, AL Souchon, DB Procter
Journal of Business Research 61 (12), 1263-1277, 2008
Effectuation and foreign market entry of entrepreneurial firms
S Chetty, A Ojala, T Leppäaho
European Journal of Marketing, 2015
Use and non‐use of export information: some preliminary insights into antecedents and impact on export performance
AL Souchon, A Diamantopoulos
Journal of Marketing Management 13 (1-3), 135-151, 1997
Export information acquisition modes: measure development and validation
AL Souchon, A Diamantopoulos
International Marketing Review, 1999
Level of analysis in export performance research
JS Oliveira, JW Cadogan, A Souchon
International Marketing Review, 2012
Instrumental, conceptual and symbolic use of export information: An exploratory study of UK firms
A Diamantopoulos, AL Souchon
Advances in International Marketing 8, 117-144, 1996
Export decision‐making orientation: an exploratory study
E Nemkova, AL Souchon, P Hughes
International Marketing Review, 2012
Symbolic use of export information
R Vyas, AL Souchon
International Marketing Review, 2003
Export information use: a five-country investigation of key determinants
AL Souchon, A Diamantopoulos, HH Holzmüller, CN Axinn, JM Sinkula, ...
Journal of International Marketing 11 (3), 106-127, 2003
The asymmetric influence of cognitive and affective country image on rational and experiential purchases
D Li, CL Wang, Y Jiang, BR Barnes, H Zhang
European Journal of Marketing, 2014
Towards an understanding of cross‐national similarities and differences in export information utilization
A Diamantopoulos, AL Souchon, GR Durden, CN Axinn, HH Holzmüller
International Marketing Review, 2003
Marketing information use and organisational performance: the mediating role of responsiveness
AL Souchon, JW Cadogan, DB Procter, B Dewsnap
Journal of Strategic Marketing 12 (4), 231-242, 2004
Does improvisation help or hinder planning in determining export success? Decision theory applied to exporting
E Nemkova, AL Souchon, P Hughes, M Micevski
Journal of International Marketing 23 (3), 41-65, 2015
Learning orientation in export functions: impact on export growth
AL Souchon, JA Sy‐Changco, B Dewsnap
International Marketing Review, 2012
International market selection and export performance: a transaction cost analysis
X He, Z Lin, Y Wei
European Journal of Marketing, 2016
The system can't perform the operation now. Try again later.
Articles 1–20