| THE EFFECT OF DIRECT AND INDIRECT COMPENSATION TO EMPLOYEE’S LOYALTY (Case Study at Directorate of Human Resources in PT. Pos Indonesia (Persero) Jalan Cilaki No. 73 Bandung) SP Manurung, RK Kasenda Journal of Indonesian Applied Economics 7 (1), 84-102, 2017 | 28* | 2017 |
| COVID-19-induced hoarding intention among the educated segment in Indonesia J Syahrivar, G Genoveva, C Chairy, SP Manurung SAGE Open 11 (2), 21582440211016904, 2021 | 13 | 2021 |
| The Influence of Entrepreneurial Mindset Towards Product Innovation:(Case Study on Mom's Bakery in Bandung) L Lahindah, SP Manurung Proceedings of International Conference for Emerging Markets, 76-82, 2015 | 7* | 2015 |
| Manurung,(2017). The Effect of Direct and Indirect Income to Emplee’s Loyalty. Case Study at Direktorat of Human resources in PT POS Indonesia S Purnama Journal of Indonesian Applied Economics 6 (1), 84-102, 2017 | 3 | 2017 |
| Analysing the Influence of Trust, Information Quality, and Perceived Ease of Use on Purchasing Decision Online SP Manurung, K Pins 4th Gadjah Mada International Conference on Economics and Business: Research …, 2016 | 3 | 2016 |
| Value-based approach on project management: Empirical evidences on Indonesian firms SPD Anantadjaya, F Hardianto, IM Nawangwulan, B Saputra, L Lahindah, ... RIBER: Review of Integrative Business & Economics Research 1 (1), 15-32, 2012 | 3 | 2012 |
| Kepuasan Kerja & Keinginan Untuk Berpindah Kerja (Analisa Karyawan Di Sebuah Perusahaan Eksplorasi Minyak Di Indonesia) R Raquel, RTY Yanto, SP Manurung Journal of Management Studies Universitas Pembangunan Jaya 2 (2), 2013 | 2 | 2013 |
| Gaya hidup, persepsi, dan intention to buy: Studi perilaku mahasiswa terhadap pemilihan jasa perbankan V Kusumawardhana, SPD Anantadjaya, SP Manurung Finance & Accounting Journal 1 (1), 49-66, 2012 | 2 | 2012 |
| Virtual Goods and Digital Goods: Indonesian Millennial Attitude Towards Online Shopping Intention (ATOSI) SP Manurung Advanced Science Letters 24 (10), 7172-7174, 2018 | 1 | 2018 |
| Advocating for mother nature: the roles of anthropomorphism, nature-evoked emotions and trust J Syahrivar, SP Manurung, G Genoveva, S Sonny, DL Hakim, Y Wei International Review on Public and Nonprofit Marketing, 1-27, 2023 | | 2023 |
| PEMBELAJARAN ONLINE MARKETPLACE SEBAGAI BEKAL KEWIRAUSAHAAN BAGI SISWA SMK INFORMATIKA AMANAH BANGSA, CIKARANG S Sonny, S Manurung, G Genoveva, J Syahrivar, DFD Fortuna Abdimas Galuh 5 (2), 1277-1287, 2023 | | 2023 |
| GAMING SMARTPHONE’S BRAND PERSONALITY: AN EMPIRICAL STUDY OF BLACK SHARK SMARTPHONE IN INDONESIA MM Siska Purnama Manurung, Z Febridiansyah FIRM Journal of Management Studies 8 (2), 219-235, 2023 | | 2023 |
| Bab 17 Brand Image, Brand Awareness, dan Brand Equity SP Manurung MANAJEMEN PEMASARAN (IMPLEMENTASI MARKETING 4.0), 251-265, 2023 | | 2023 |
| IMPLEMENTASI INTERNET OF THINGS (IOT) DALAM E-COMMERCE SP Manurung MANAJEMEN PEMASARAN (PERSPEKTIF INTERNET OF THINGS), 267-280, 2023 | | 2023 |
| BUDAYA PERUSAHAAN DAN KARAKTERISTIKNYA SP Manurung PENGANTAR MANAJEMEN (OPTIMALISASI KINERJA ORGANISASI), 135-149, 2023 | | 2023 |
| TANTANGAN BISNIS PADA ERA DIGITAL SP Manurung PENGANTAR BISNIS (PERSPEKTIF E-COMMERCE), 247-260, 2023 | | 2023 |
| Uncovering the Influence of Marketing Strategies on Menstrual Health Management During Covid-19 in Indonesia R Widjojo, SP Manurung, AH Aslamiah, A Jolie GAZDASÁG ÉS TÁRSADALOM 16 (2), 101-127, 2023 | | 2023 |
| PENGAMBILAN KEPUTUSAN KONSUMEN DALAM PEMBELIAN SP Manurung MANAJEMEN PEMASARAN (KONSEP DAN STRATEGI ERA DIGITALISASI), 171-185, 2023 | | 2023 |
| COVID-19 DAN DAMPAKNYA BAGI PERILAKU KONSUMEN DI INDONESIA TAHUN 2021 [COVID 19 AND THE IMPACT TO CONSUMER BEHAVIOR IN INDONESIA IN 2021] S Sonny, G Genoveva, C Chairy, HA Widyanto, SP Manurung Jurnal Sinergitas PKM & CSR 5 (2), 508-514, 2021 | | 2021 |
| ANALYSIS OF FACTORS THAT AFFECT CHINESE PEOPLE’S DECISION OF CHINA STATE-OWNED COMMERCIAL BANKS SP Manurung, C Ke Hasanuddin Economics and Business Review 2 (1), 35-59, 2018 | | 2018 |
