| Cynical consumer: How social cynicism impacts consumer attitude I Indibara, S Varshney Journal of Consumer Marketing 38 (1), 78-90, 2020 | 19 | 2020 |
| Impact of ad-skepticism on consumer cynicism I Indibara Parikalpana: KIIT Journal of Management 13 (1), 83-100, 2017 | 6 | 2017 |
| Consumer Cynicism – Interdisciplinary Hybrid Review and Research Agenda I Indibara, D Halder, S Varshney International Journal of Consumer Studies, 1-23, 2023 | 5 | 2023 |
| ICICI Prudential: Challenges in reaching the last mile P Das, TR Moharana, I Indibara Emerald Emerging Markets Case Studies 10 (4), 1-27, 2020 | 2 | 2020 |
| Sino-indian relations: A game theory perspective I Indibara Parikalpana: KIIT Journal of Management 10 (2), 87-94, 2014 | 2 | 2014 |
| Consumer Cynicism Through The Lens Of Bourdieu I Indibara, S Varshney ACR 2022 50, 9, 2022 | 1* | 2022 |
| Consumer Cynicism Through The Lens Of Bourdieu - Extended Abstracts I Indibara ACR 2022 50, 111, 2022 | 1* | 2022 |
| Kumarpura TIPS: Bringing Kumarpura Together I Indibara, A Shah CHIRP (The Case House of IIM Raipur), 2024 | | 2024 |
| Consuming Conspicuous Fashion P Das, I Indibara INDAM 2024, 2024 | | 2024 |
| Consumer Cynicism: When Consumption Fails as Cultural Tool for Distinction I Indibara, S Varshney, M Thakur Advances in Consumer Research 51, 2023 | | 2023 |
| Beautiful one day, perfect the next: From destination advocacy to attachment I Indibara, P Das INDAM 2023, 82, 2023 | | 2023 |
| Strive, Struggle, and Success, I Indibara, JRR Pradhan Incredible Stories: Changemakers of Bharat 1, 65-75, 2022 | | 2022 |
