Michael Adiwijaya
Michael Adiwijaya
Assistan Professor of Marketing, Petra Christian University
Verified email at petra.ac.id
Title
Cited by
Cited by
Year
8 jurus jitu mengelola bisnis ritel ala Indonesia
M Adiwijaya
Elex Media Komputindo, 2010
312010
Analisa Strategi Reposisi Merek Dalam Persaingan Pasar
M Adiwijaya
Jurnal Manajemen Pemasaran 2 (2), 2007
142007
The Effect of Vendor Trustworthiness toward Online Purchase Intention through Costumer Trust
M Adiwijaya
International Research Journal of Business Studies 7 (3), 189-197, 2014
11*2014
Peran pemerintah, industri ritel, dan masyarakat dalam membatasi penggunaan kantong plastik sebagai salah satu upaya pelestarian lingkungan
M Adiwijaya
Peran pemerintah, industri ritel, dan masyarakat dalam membatasi penggunaan …, 2011
112011
Pengaruh Perceived Quality Terhadap Brand Loyalty Dengan Brand Image Dan Brand Trust Sebagai Variabel Intervening Pada Merek Laptop Buatan Indonesia
F Gunadi, M Adiwijaya, H Subagio
Petra Business and Management Review 3 (2), 2017
82017
The relationship between self-congruity, brand relationship quality, and brand loyalty
L Hapsari, M Adiwijaya
Asian Journal of Business Research 1 (1), 2014
82014
Pengaruh Perceived Risk terhadap Purchase Intention dengan Mediasi Perceived Value dan Customer Attitude pada Pelanggan Online Shopping melalui Media Sosial Facebook di Surabaya
K Henry, M Adiwijaya, H Subagio
Petra Business and Management Review 3 (2), 2017
72017
The Influence of the Morale and the Commitment of Administration Staff Towards the Organizational Citizenship Behavior and its Impact Towards Service Quality Performance at …
SP Djati, M Adiwijaya
Jurnal Manajemen dan Kewirausahaan 11 (1), 20-30, 2009
72009
Analisa Strategi Penempatan Merek Sebagai Bagian dalam Komunikasi Pemasaran Terpadu
M Adiwijaya, PS Djati
Jurnal Manajemen. Universitas Kristen Petra. Surabaya, 2006
72006
The descriptive analysis of aesthetic appeal, layout and functionality, and financial security: case study for the Indonesia e-commerce
M Adiwijaya, TS Kaihatu, A Nugroho, EW Kartika
The descriptive analysis of aesthetic appeal, layout and functionality, and …, 2016
62016
Perceived supervisor support (PSS), affective commitment, and organizational citizenship behavior (OCB): study in Indonesian context
EW Kartika, TS Kaihatu, M Adiwijaya, A Nugroho
Perceived Supervisor Support (PSS), Affective Commitment, and Organizational …, 2017
52017
Pengukuran kinerja personil perwira, bintara, dan PNS pada polwiltabes Surabaya
SP Djati, M Adiwijaya
Mitra Ekonomi dan Manajemen Bisnis 1 (1), 26-45, 2010
52010
Perluasan Merek:” Strategi Jitu Peluncuran Produk Baru”
M Adiwijaya
Jurnal Ekonomi Modernisasi 1 (2), 105-111, 2005
52005
The Effect of Celebrity Endorsement on Instagram Fashion Purchase Intention: The Evidence from Indonesia
H Herjanto, M Adiwijaya, E Wijaya, H Semuel
Organizations and Markets in Emerging Economies 1 (1), 203-221, 2020
42020
THE EFFECT OF BRAND TRILOGY ON COSMETIC BRAND LOYALTY.
JA Pribadi, M Adiwijaya, H Herjanto
International Journal of Business & Society 20 (2), 2019
42019
The effect of vendor trustworthiness toward purchase intention through customer trust
M Adiwijaya
International Research Journal of Business Studies 7 (3), 189-197, 2016
32016
What makes experience a memorable one for the customers of top Indonesian hotel
H Herjanto, SS Gaur, M Adiwijaya
2014 MAG Scholar Global Business, Marketing, and Tourism Conference, 2014
32014
Pengaruh Store Atmosphere terhadap Store Image dan Purchase Intention Produk Fashion Merek Zara di Surabaya
S Tansya, H Semuel, M Adiwijaya
Petra Business and Management Review 5 (1), 2019
22019
The issues of risk, trust, and customer intention: a search for relationship
M Adiwijaya, TS Kaihatu, A :Nugroho, EW Kartika
Risk Governance & Control: Financial Market & Institutions 1 (7), 82-90, 2017
22017
Marketing strategies for targeted market segments based on shopping mall images
M Adiwijaya
Petra Christian University Surabaya. PhD Thesis, 2015
22015
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Articles 1–20