| Intisari pemasaran dan unsur-unsur pemasaran D Saladin, YM Oesman Cetakan Ketiga, Bandung: Linda Karya, 2003 | 583 | 2003 |
| Intisari Pemasaran dan Unsur-unsur pemasaran S Djaslim, YM Oesman Bandung: Linda Karya, 2003 | 150 | 2003 |
| Patient satisfaction analysis on service quality of dental health care based on empathy and responsiveness FD Dewi, G Sudjana, YM Oesman Dental research journal 8 (4), 172, 2011 | 135 | 2011 |
| Sukses Mengelola Marketing Mix, CRM, Customer Value dan Customer Dependency (Kasus pada Pemasaran Shopping Center) YM Oesman Alfabeta, 2010 | 122 | 2010 |
| Perilaku konsumen dan pemasaran strategik D Saladin, YM Oesman Jakarta: Balai Pustaka, 2002 | 110 | 2002 |
| Intisari Pemasaran & Unsur-unsur Pemasaran D Saladin, YM Oesman Bandung: Linda Karya, 2007 | 90 | 2007 |
| Perceived health risk, online retail ethics, and consumer behavior within online shopping during the COVID-19 pandemic Y Fihartini, RA Helmi, M Hassan, YM Oesman Innovative Marketing 17 (3), 17-29, 2021 | 52 | 2021 |
| Moderating of the role of technology theory to the existence of consumer behavior on e-commerce DM MANSUR, ET SULE, D Kartini, YM Oesman, AHPK Putra, ... Journal of Distribution Science 17 (7), 15-25, 2019 | 48 | 2019 |
| Destination image of tourist: Effect of travel motivation and memorable tourism experience D Dagustani, D Kartini, YM Oesman, U Kaltum Etikonomi 17 (2), 307-318, 2018 | 45 | 2018 |
| Marketing performance as implication of brand image mediated by trust A Propheto, D Kartini, S Sucherly, Y Oesman Management Science Letters 10 (4), 741-746, 2020 | 37 | 2020 |
| Intisari Pemasaran D Saladin, YM Oesman Badung: Linda Karya, 2003 | 31 | 2003 |
| Intisari Pemasaran dan Unsur Pemasaran D Saladin, Y Oesman Penerbit: Lindakarya, Bandung, 2002 | 31 | 2002 |
| Memorable tourism experience. Antecedents and destination image outcome in Indonesia D Dagustani, D Kartini, YM Oesman, U Kaltum Journal of Environmental Management and Tourism 8 (8), 1482-1493, 2017 | 15 | 2017 |
| Airline Customer Retention in Indonesia 2015 J Simarmata, Y Suryana, U Kaltum, YM Oesman | 12 | 2016 |
| Destination image of tourist: Effect of travel motivation and memorable tourism experience. Etikonomi, 17 (2), 307–318 D Dagustani, D Kartini, YM Oesman, U Kaltum | 9 | 2018 |
| Trust and habit as key success on digital consuming behavior in Indonesia mediated by behavior intention D Mansur, E Sule, D Kartini, YM Oesman AFEBI Management and Business Review 3 (2), 16-23, 2018 | 8 | 2018 |
| Social media and impulse buying behavior: The role of hedonic shopping motivation and shopping orientation I Deborah, YM Oesman, RTB Yudha Jurnal Manajemen Maranatha 22 (1), 65-82, 2022 | 7 | 2022 |
| CAPEX efficiency and service quality improvement via tower sharing in the Indonesian telecommunication industry: optimisation model using comparison of genetic algorithm and … A Firli, I Primiana, U Kaltum, YM Oesman, A Herwany, Y Azis, A Yunani International Journal of Services, Economics and Management 8 (1-2), 90-108, 2017 | 7 | 2017 |
| An analysis of the relationship between compensation and employees’ working motivation controlling for proactive behavior in Indonesian hotel industry JR Widokarti, D Kartini, YM Oesman, D Sari Social Sciences 10 (3), 2019 | 6 | 2019 |
| The Perception of Customer Value and its Influence to Self Consept in using Credit Card G Wijayanto, Y Suryana, YM Oesman, A Helmi International Review of Management and Marketing 9 (2), 104, 2019 | 5 | 2019 |
