The Influence of Taste and Price on Consumer Satisfaction AP Siregar, N Nofirman, M Yusuf, I Jayanto, S Rahayu Quantitative Economics and Management Studies 3 (6), 998-1007, 2022 | 88 | 2022 |
Peran Social Media Marketing dan Brand Awareness Terhadap Purchase Intention Produk Es Teh Indonesia Y Taufik, AR Sari, A Zakhra, I Ayesha, AP Siregar, IH Kusnadi, H Tannady Jurnal Kewarganegaraan 6 (2), 5234-5240, 2022 | 63 | 2022 |
The importance of E-commerce adoption and entrepreneurship orientation for sustainable micro, small, and medium enterprises in Indonesia S Yacob, U Sulistiyo, E Erida, AP Siregar Development Studies Research 8 (1), 244-252, 2021 | 63 | 2021 |
Peran Harga Produk Dan Brand Image Terhadap Purchase Decision Produk Cold Pressed Juice Re. Juve AP Siregar, H Tannady, IA Jusman, PA Cakranegara, MS Arifin Management Studies and Entrepreneurship Journal (MSEJ) 3 (5), 2657-2665, 2022 | 53 | 2022 |
Pengaruh E-service Quality Terhadap Keputusan Pengguna Jasa Ojek Online Go-Ride dalam Aplikasi Go-Jek melalui Kepercayaan Konsumen di Kota Jambi M Ihsan, AP Siregar J-MAS (Jurnal Manajemen Dan Sains) 4 (1), 170-175, 2019 | 32 | 2019 |
Peningkatan Kreativitas melalui Penerapan Pembelajaran Team Based Project pada Mata Kuliah Desain Komunikasi Visual S Indrawijaya, AP Siregar Jurnal Ilmiah Dikdaya 12 (1), 268-273, 2022 | 30 | 2022 |
Pengaruh Food Quality, Price, Service Quality dan Perceived Value terhadap Customer Loyality pada Restoran Aneka Rasa Jambi dengan Customer Satisfaction sebagai Variabel … N Sari, AP Siregar J-MAS (Jurnal Manajemen Dan Sains) 4 (2), 368-374, 2019 | 29 | 2019 |
Implementasi digital marketing dan inovasi kemasan kue bengen produk kuliner khas Jambi N Ekasari, N Hasanah, AP Siregar, N Sari, AT Nifita Jurnal Inovasi, Teknologi dan Dharma Bagi Masyarakat 1 (1), 37-42, 2019 | 22 | 2019 |
Challenge and opportunity of marketing digital-based for business owners during pandemic in Indonesia T Endrawati, BA Bangkara, S Irdiana, A Antoni, AP Siregar Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) 5 (2), 653-671, 2022 | 16 | 2022 |
Faktor yang mempengaruhi impulse buying konsumen saat moment hari belanja online nasional (harbolnas) Y Yuniarti, MI Tan, AP Siregar, AIS Amri Jurnal Manajemen Terapan Dan Keuangan 10 (01), 153-159, 2021 | 16 | 2021 |
Strategi Positioning dan Citra Destinasi Objek Wisata Air Danau Sipin Jambi M Ihsan, GY Rosyid, ADE PERDANA Jurnal Manajemen dan Sains (JMAS) 4 (2), 205-210, 2019 | 15 | 2019 |
Pendampingan manajemen usaha dan penggunaan mesin pengering kerupuk di UKM Pelayangan Kota Jambi A Octavia, Y Sriayudha, F Widiastuti, AP Siregar Jurnal Inovasi, Teknologi Dan Dharma Bagi Masyarakat 1 (1), 1-8, 2019 | 13 | 2019 |
Model performance supported SMEs strategy-based applications through e-money gofood business customer satisfaction and grabfood N Ekasari, N Nurhasanah, F Chairunnisa, AP Siregar Ekonomis: Journal of Economics and Business 3 (2), 129-136, 2019 | 13 | 2019 |
Peran Preferensi Memediasi Pengaruh Revitalisasi Produk Wisata terhadap Keputusan Berkunjung Objek Wisata Danau Sipin Jambi M Ihsan, AP Siregar Ekonomis: Journal of Economics and Business 4 (1), 100-105, 2020 | 12 | 2020 |
Digitalpreneur Competency model and digital literacy on MSME business performance in Jambi Province E Edward, F Chairunnisa, AP Siregar Dinasti International Journal Of Management Science 4 (3), 473-482, 2023 | 9 | 2023 |
An Investigation of Entrepreneurial Orientation, Social Media Adoption and E-commerce on MSME Business Performance: An Empirical Study in Indonesia S Yacob, U Sulistiyo, J Marzal, AP Siregar, A Mukminin Revista Galega De Economía 32 (3), 1-24, 2023 | 7 | 2023 |
Analisis Brand Identity dan Implementasi Peran Marketing Communication di Pasar Musik Indonesia AP Siregar, KM Abdul, AR Sari, PA Cakranegara, D Meliantari, ... Jurnal Kewarganegaraan 6 (3), 5960-5971, 2022 | 7 | 2022 |
Pelatihan Digital Marketing sebagai Strategi Perluasan Pangsa Pasar Produk Souvenir di Desa Pudak Kabupaten Muaro Jambi TA Lubis, F Fitriaty, F Firmansyah, N Ekasari, AP Siregar Jurnal Inovasi, Teknologi dan Dharma Bagi Masyarakat 4 (1), 7-11, 2022 | 7 | 2022 |
role of corporate reputation in corporate social responsibility relations to firm performance in jambi province A Solikhin, TA Lubis, AP Siregar MICEB: Mulawarman International Conference on Economics and Business 2 (1 …, 2019 | 7 | 2019 |
Peningkatan daya saing produk unggulan daerah usaha kerupuk ikan di Kecamatan Pelayangan Seberang Kota Jambi A Octavia, Y Sriayudha, A Perdana Prosiding Konferensi Nasional Pengabdian Kepada Masyarakat dan Corporate …, 2018 | 7 | 2018 |