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Adi Zakaria Afiff
Adi Zakaria Afiff
Verified email at staff.ui.ac.id
Title
Cited by
Cited by
Year
Strategic human resource management, innovation capability and performance: An empirical study in Indonesia software industry
R Aryanto, A Fontana, AZ Afiff
Procedia-Social and Behavioral Sciences 211, 874-879, 2015
1452015
ANTHROPOMORPHISM IN ADVERTISING: THE EFFECT OF ANTHROPOMORPHIC PRODUCT DEMONSTRATION ON CONSUMER PURCHASE INTENTION.
D Laksmidewi, H Susianto, AZ Afiff
Asian Academy of Management Journal 22 (1), 2017
442017
Integrating the theory of planned behavior with norm activation in a pro-environmental context
B Setiawan, AZ Afiff, I Heruwasto
Social Marketing Quarterly 26 (3), 244-258, 2020
372020
Organizational culture, absorptive capacity, innovation performance and competitive advantage: An integrated assessment in Indonesian banking industry
A Adriansyah, AZ Afiff
The South East Asian Journal of Management 9 (1), 70, 2015
282015
Generic and Islamic attributes for non-Muslim majority destinations: application of the three-factor theory of customer satisfaction
I Fajriyati, AZ Afiff, G Gayatri, SRH Hati
Heliyon 6 (6), e04324, 2020
262020
Revisiting the Miles and snow typology
S Zubaedah, A Fontana, A Afiff
The South East Asian Journal of Management 7 (1), 2013
162013
Managing university landscape and infrastructure towards green and sustainable campus
M Anis, AZ Afiff, G Kiswanto, N Suwartha, RF Sari
E3S Web of Conferences 48, 02001, 2018
142018
Analisis Pengaruh Kegiatan Pemasaran terhadap Ekuitas Merek pada Consumer-convenience Goods
R Setiawan, AZ Afiff
Jurnal Manajemen Usahawan Indonesia, 2007
142007
Entrepreneurial marketing and marketing strategies of SMEs on marketing performance: an empirical analysis of fit
RD Astuti, AZ Afiff, ET Balqiah
Pertanika Journal. Social. Science. & Humanities 26, 39-54, 2018
132018
The addition of spiritual dimension on customer value to investigate the relationship of customer value, customer satisfaction and behavior intention on islamic banks saving …
A Afiff, R Astuti
ASEAN Marketing Journal 1 (1), 13-09, 2009
82009
Evaluasi Kualitas Brand Extension: Pengaruh Persepsi Kualitas Parent Brand, Extension Fit, Harga dan Kredibilitas Perusahaan Pada 3 Jenis Produk High Involvement
AZ Afiff, L Erynayati
Jurnal Manajemen 13 (3), 231-243, 2009
52009
PERSONAL NORM AND PRO-ENVIRONMENTAL CONSUMER BEHAVIOR: AN APPLICATION OF NORM ACTIVATION THEORY
B Setiawan, AZ Afiff, I Heruwasto
ASEAN Marketing Journal, 2021
42021
Which SMEs has the best marketing performance
RD Astuti, AZ Afiff, TE Balqiah
Proceedings Of The 12th European Conference On Innovation And …, 2017
42017
Analisis efektifitas iklan komparatif: Industri minuman dalam botol
MY Anisaa, ZA Adi
Manajemen Usahawan Indonesia 46 (02), 10-19, 2007
42007
The role of norms in predicting waste sorting behavior
B Setiawan, AZ Afiff, I Heruwasto
Journal of Social Marketing, 2021
32021
The role of the country’s image and halal branding constructs in influencing repurchase intentions
A Kusnandar, AZ Afiff
European Journal of Molecular and Clinical Medicine 7 (1), 3995-4009, 2020
32020
Influence of brand equity and movieliking in overriding impact of misleading brand placement toward brand attitude
AZ Afiff, WN Furi, DW Mertoprawiro
The South East Asian Journal of Management 8 (1), 65, 2014
32014
Expanding brand personality congruence to brand personality fit: The importance of customer value proposition as a moderating fit on brand performance
A Wirdamulia, A Afiff
ASEAN Marketing Journal 5 (2), 14-3, 2013
32013
Analisis Keterkaitan Profil Dan Kinerja Peritel Di Pasar Tradisional
AZ Afiff, RE Halim
Jurnal Manajemen Teori dan Terapan| Journal of Theory and Applied Management …, 2010
32010
National stereotype effects on high versus low-contact service expectations: branding Indonesia
M Chattalas, IT Priyanti, AZ Afiff
Place Branding and Public Diplomacy 15 (4), 238-243, 2019
22019
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Articles 1–20