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Co-authors
Michael AhearneC.T. Bauer Professor of Marketing, University of HoustonVerified email at uh.edu- Sebastian HohenbergProfessor of MarketingVerified email at uni-muenster.de
- Son K. LamProfessor, Emily H. and Charles M. Tanner, Jr., Chair in Sales Management, University of GeorgiaVerified email at uga.edu
- Florian ZettelmeyerProfessor of Marketing, Northwestern UniversityVerified email at kellogg.northwestern.edu
- Zachary HallAssociate Professor of Marketing, Texas Christian UniversityVerified email at tcu.edu
- Babak Hayati, PhDAsian Institute of ManagementVerified email at aim.edu
- Brad D. CarlsonProfessor and James J. Pierson Chair in Marketing, Saint Louis UniversityVerified email at slu.edu
- D. Todd DonavanMarketing Professor, Colorado State UniversityVerified email at business.colostate.edu
- James G. Maxham III (Trey)Farish Entrepreneurial Research ProfessorVerified email at virginia.edu
- Vanessa M. PatrickProfessor of Marketing, Bauer College of Business, University ofVerified email at uh.edu
- Henrik HagtvedtAssociate Professor of Marketing, Boston CollegeVerified email at bc.edu
- Robin-Christopher M. RuhnauCatholic University of Eichstätt-IngolstadtVerified email at ku.de
- Christian HomburgLehrstuhl für Business-to-Business Marketing, Sales & PricingVerified email at bwl.uni-mannheim.de
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Yashar Atefi
Associate Professor of Marketing, University of Denver
Verified email at du.edu - Homepage