Yuli Harwani
Yuli Harwani
Assoc. Professor, Universitas Mercu Buana
Verified email at mercubuana.ac.id
Title
Cited by
Cited by
Year
Is It Traditional or Contemporary Marketing Strategy? A Textual Cluster Analysis@ MercuBuana_Reg
A Nugroho, Y Harwani, A Dewita, J Sihite
Mediterranean Journal of Social Sciences 6 (5 S5), 26-26, 2015
202015
Is It A Relational Marketing Strategy? Cluster Analysis@ Universitasmercubuanajakarta Facebook Post and Comment
A Nugroho, TN Khayati, Y Harwani, J Sihite
MIX: Jurnal Ilmiah Manajemen 5 (2), 156040, 2015
202015
A dynamic model in the labor market: reasons of imbalances at the transition stage of the economy
L Matraeva, E Vasiutina, S Erokhin, O Kaurova
University of Piraeus. International Strategic Management Association, 2018
172018
Effect of Brand Image and Perceived Price Towards Purchase Decision in Kentucky Fried Chicken (KFC)
Y Harwani, SR Pradita
Journal of Marketing and Consumer Research 36, 13-23, 2017
142017
The Promotion, Product and the People of Luxurious Hotel: A Case Study@ hrhbali 2018
A Nugroho, J Sihite, Y Harwani
Journal of Tourism, Hospitality and Sports 41, 73-78, 2019
82019
The Marketing Mix Element of the Coffee Shop. A Case Study@ CoffeeBeanIndo
Y Harwani, J Sihite
European Journal of Business and Management 11 (18), 169-174, 2019
62019
Memahami Peran Ekuitas Merek Sebagai Keunggulan Bersaing Terhadap Pengambilan Keputusan Dalam Pemilihan Perguruan Tinggi
Y Harwani
Jurnal Manajemen 21 (3), 398-417, 2017
32017
Brand name and customers’ intention
Y Harwani, B Suharjo, R Nurmalina, G Suprayitno
University of Piraeus. International Strategic Management Association, 2018
22018
Minat Pemilihan Perguruan Tinggi dan Peran Kelompok Referensi Serta Komunikasi Pemasaran Terintegrasi
Y Harwani, B Suharjo, R Nurmalina, G Suprayitno
MIX: Jurnal Ilmiah Manajemen 8 (2), 186-207, 2018
22018
The Influence of Brand Awareness, Packaging Design and Word of Mouth on Purchase Intention
Y Harwani, AA Sakinah
4th International Conference on Management, Economics and Business (ICMEB …, 2020
12020
The Effect of Product Quality, Price Perception, and Promotion of Purchasing Decisions in Sari Roti in West Jakarta
D Angraini, Y Harwani
4th International Conference on Management, Economics and Business (ICMEB …, 2020
12020
Evaluation of operating public service performance in fulfillment community expectation in Jakarta
Y Harwani, H Maheswari
Mediterranean Journal of Social Sciences 6 (5 S5), 258, 2015
12015
The Implication of Trust that Influences Customers' Intention to Use Mobile Banking
Y RAMLI, Y HARWANI, M SOELTON, S HARIANI, F USMAN, F ROHMAN
The Journal of Asian Finance, Economics, and Business 8 (1), 353-361, 2021
2021
The cyclic model of use diffusion-adoption on the decision to select mobile network operator
W Granita, N Surip, Y Harwani, R Astini
Management Science Letters 11 (2), 401-410, 2021
2021
Keputusan Pembelian Konsumen Gerai Makanan Cepat Saji Ditinjau dari Kualitas Produk, Persepsi Harga dan Iklan
Y Harwani, F Fauziyah
Business Economic, Communication, and Social Sciences (BECOSS) Journal 2 (3 …, 2020
2020
KONVERGENSI KECOCOKAN TEKNOLOGI DENGAN KEBUTUHAN KONSUMEN DAN FUNGSIONALITAS LAYANAN MOBILE BROADBAND TERHADAP PERILAKU USE DIFFUSION
W Granita, N Surip, Y Harwani, R Astini
Nominal: Barometer Riset Akuntansi dan Manajemen 9 (1), 143-164, 2020
2020
Comparing the Tweet and the Experience. A Case Study@ hrhbali 2019
Y Harwani, PD Pramanik, R Suprina, A Nugroho
2020
Framework Prediksi Serapan Bekerja Alumni Berbasis Pembelajaran Mesin
D Fitrianah, Y Harwani
Engineering, MAthematics and Computer Science (EMACS) Journal 2 (1), 21-28, 2020
2020
Analisis Eksploratori Tweet Saham Studi Eksploratori Twitter IDX (@ IDX_BEI)
D Anggraini, Y Harwani
Jurnal Pasar Modal dan Bisnis 1 (1), 79-88, 2019
2019
The Promotion, Product and the People of Luxurious Hotel: A Case Study@ hrhbali 2018
ANJ Sihite, Y Harwani
2019
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