| Technical communication: Principles and practice M Raman, S Sharma Oxford University Press, 2015 | 140* | 2015 |
| Advertising: Planning and implementation S Sharma, R Singh PHI Learning Pvt. Ltd., 2021 | 61 | 2021 |
| The challenges faced in technology-driven classes during covid-19 S Sharma, A Bumb International Journal of Distance Education Technologies (IJDET) 19 (1), 66-88, 2021 | 58 | 2021 |
| Fetishizing women: Advertising in Indian television and its effects on target audiences M Das, S Sharma Journal of International Women's Studies 18 (1), 114-132, 2016 | 31 | 2016 |
| Conspicuous consumption in cross-national context: psychological and brand antecedents P Shukla, E Shukla, S Sharma ACR Asia-Pacific Advances, 2009 | 28 | 2009 |
| Product placement in entertainment industry: a systematic review S Sharma, A Bumb Quarterly Review of Film and Video 39 (1), 103-119, 2022 | 26 | 2022 |
| Role Portrayal of Women in Advertising: An Empirical Study S Sharma, A Bumb Journal of International Women's Studies 22 (9), 236-255, 2021 | 24 | 2021 |
| Communication Skills: For Engineers and Scientists S Sharma, B Mishra PHI Learning Pvt. Ltd., 2009 | 21* | 2009 |
| Femluencing: Integration of Femvertising and Influencer Marketing on Social Media S Sharma, A Bumb Journal of Interactive Advertising 22 (1), 95-111, 2022 | 16 | 2022 |
| Women empowerment through advertising S Sharma, M Das Eur. J. Soc. Sci, 2019 | 13 | 2019 |
| Technical Communication: English Skills for Engineers M Raman Oxford University Press, 2009 | 12 | 2009 |
| Portrayal of Women in Indian TV Advertisements: A Study of Audience Perception. M Das, S Sharma IUP Journal of Marketing Management 15 (3), 2016 | 11 | 2016 |
| Communication Skills M Raman, S Sharma Oxford University Press, 2009 | 8 | 2009 |
| Marketing at the Bottom of the Pyramid: Overcoming the Challenges through MICMAC Analysis S Sharma, A Bumb Journal of Global Marketing 34 (4), 292-307, 2021 | 7 | 2021 |
| A study on the efficacy of PowerPoint for writing instruction P Vyas, S Sharma Int J Instr Technol Distance Learn 11 (8), 29-42, 2014 | 7 | 2014 |
| Enhancing non-verbal communication in online classes: a conceptual framework S Sharma, P Vyas Journal of Education for Teaching 48 (1), 135-137, 2022 | 6 | 2022 |
| Perception of the Young Adults towards the Portrayal of Women in Contemporary Indian Television Advertisements M Das, S Sharma Media Watch 8 (3), 339-354, 2017 | 6 | 2017 |
| Learning Soft Skills Through Group Discussion. S Sharma, S Shekhawat IUP Journal of Soft Skills 14 (4), 2020 | 5 | 2020 |
| Culture in advertising: model for Indian markets S Sharma, A Bumb Journal for Cultural Research 24 (2), 145-158, 2020 | 5 | 2020 |
| Soft Skills: An Integrated Approach to Maximize Personality G Chauhan, S Sharma | 5 | 2016 |
