| Development of the conceptual framework of organizational climate K Kundu Vidyasagar University, Midnapore, West-Bengal, India, 2007 | 172 | 2007 |
| Constructing a conceptual model of purchase behaviour of village shopkeepers–a study of small rural retailers in Eastern India DN Sarkar, K Kundu, HR Chaudhuri Journal of Retailing and Consumer Services 28, 1-16, 2016 | 30 | 2016 |
| An empirical investigation into the influence of behavioral biases on investment behavior J Banerji, K Kundu, PA Alam SCMS Journal of Indian Management 17 (1), 81-98, 2020 | 29 | 2020 |
| Influence of Organizational Culture on the Institution Building Process of an Organization. K Kundu Curie Journal 2 (4), 2010 | 29 | 2010 |
| The economic and social importance of unorganized retailers in rural India DN Sarkar, K Kundu Journal of Rural Studies 43, 159-172, 2016 | 21 | 2016 |
| Factors determining choice of complementary and alternative medicine in acute and chronic diseases PD Chowdhuri, K Kundu Journal of Complementary and Integrative Medicine 17 (3), 20190105, 2020 | 19 | 2020 |
| Conceptual expansion of the discipline of rural marketing: An objective analysis DN Sarkar, K Kundu, HR Chaudhuri Vision 20 (3), 169-183, 2016 | 10 | 2016 |
| Constructing a commitment scale and developing a model of organizational commitment for IT industry in Eastern India P Bihani, K Kundu, S Banerjee, DN Sarkar Review of Professional Management-A Journal of New Delhi Institute of …, 2019 | 7 | 2019 |
| Purchase Preference Factors for Traditional Rural Retailers: A Cross-sectional Conceptual Study HRC Dev Narayan Sarkar, Kaushik Kundu VIKALPA - The Journal for Decision Makers 41 (1), 1-19, 2016 | 7* | 2016 |
| The impact of behavioral biases on individuals’ financial choices under uncertainty: An empirical approach J Banerji, K Kundu, PA Alam Business Perspectives and Research 11 (3), 401-424, 2023 | 6 | 2023 |
| Developing a conceptual model of small independent retailers in developing economies: the roles of embeddedness and subsistence markets DN Sarkar, K Kundu, HR Chaudhuri AMS review 6, 176-193, 2016 | 5 | 2016 |
| The role of independent retailers in sustaining rural society: a study in rural India DN Sarkar, K Kundu Rural Society 28 (1), 52-71, 2019 | 4 | 2019 |
| Socio-Economic Profile of Shopkeepers in Embedded Markets: Social and Cultural Perspectives From a Hundred Years of Bengali Literary Works SM DN Sarkar, K Kundu Cultural and Social History,, 1-35, 2018 | 4* | 2018 |
| Developing the Dimensions of the Effectiveness of Team Building in the Perspective of a Business Organization K Kundu, D Ganguly Bi-annual Journal of Asian School of Business Management, 2014 | 4 | 2014 |
| Agri-input buying behaviour of paddy farmers: A study in the context of the new normal due to COVID-19 FH Haidery, K Kundu, DN Sarkar Vision 28 (1), 111-119, 2024 | 3 | 2024 |
| The overlap spaces of alternative economy and subaltern businesses: a study of emigrant peddlers DN Sarkar, K Kundu Journal of Economic Structures 7 (1), 1-24, 2018 | 3 | 2018 |
| The effect of embeddedness on purchase behaviour of rural unorganised retailers: implications for transnational corporations in developing economies DN Sarkar, K Kundu Transnational Corporations Review 9 (3), 169-189, 2017 | 3 | 2017 |
| Dynamics of Decision-Making in Medical Pluralism: A Systematic Review of Conceptual Models. PD Chowdhuri, K Kundu, S Meyur Alternative Therapies in Health & Medicine 28 (7), 2022 | 2 | 2022 |
| Practitioners' Perspectives on Shopkeepers' Purchase Behaviour: A Study of Rural Markets DN Sarkar, K Kundu Abhigyan 36 (2), 61-70, 2018 | 2 | 2018 |
| How good is the organization to work for K Kundu To construct a conceptual model of collective perceptual climate, 2018 | 2 | 2018 |
Dr. Dev Narayan SarkarDirector, PepsiCo IndiaVerified email at pepsico.com
