Bulent Menguc
Bulent Menguc
Verified email at ozyegin.edu.tr
Cited by
Cited by
Balancing exploration and exploitation: The moderating role of competitive intensity
S Auh, B Menguc
Journal of business research 58 (12), 1652-1661, 2005
Creating a firm-level dynamic capability through capitalizing on market orientation and innovativeness
B Menguc, S Auh
Journal of the academy of marketing science 34 (1), 63-73, 2006
The employee-organization relationship, organizational citizenship behaviors, and superior service quality
SJ Bell, B Menguc
Journal of retailing 78 (2), 131-146, 2002
The implications of socialization and integration in supply chain management
PD Cousins, B Menguc
Journal of operations management 24 (5), 604-620, 2006
Just entrepreneurial enough: the moderating effect of entrepreneurship on the relationship between market orientation and performance
SN Bhuian, B Menguc, SJ Bell
Journal of business research 58 (1), 9-17, 2005
Challenges of the “green imperative”: A natural resource-based approach to the environmental orientation–business performance relationship
B Menguc, LK Ozanne
Journal of Business Research 58 (4), 430-438, 2005
Stakeholder multiplicity: Toward an understanding of the interactions between stakeholders
BA Neville, B Menguc
Journal of business ethics 66 (4), 377-391, 2006
Corporate reputation, stakeholders and the social performance‐financial performance relationship
MJ Polonsky, BA Neville, SJ Bell, B Mengüç
European Journal of Marketing, 2005
To be engaged or not to be engaged: The antecedents and consequences of service employee engagement
B Menguc, S Auh, M Fisher, A Haddad
Journal of business research 66 (11), 2163-2170, 2013
When customers disappoint: A model of relational internal marketing and customer complaints
SJ Bell, B Mengüç, SL Stefani
Journal of the Academy of marketing science 32 (2), 112-126, 2004
The interactive effect of internal and external factors on a proactive environmental strategy and its influence on a firm's performance
B Menguc, S Auh, L Ozanne
Journal of Business Ethics 94 (2), 279-298, 2010
Transformational leadership and market orientation: Implications for the implementation of competitive strategies and business unit performance
B Menguc, S Auh, E Shih
Journal of business research 60 (4), 314-321, 2007
Revisiting firm characteristics, strategy, and export performance relationship:: A survey of the literature and an investigation of new zealand small manufacturing firms
DL Dean, B Mengüç, CP Myers
Industrial marketing management 29 (5), 461-477, 2000
Top management team diversity and innovativeness: The moderating role of interfunctional coordination
S Auh, B Menguc
Industrial Marketing Management 34 (3), 249-261, 2005
Customer and supplier involvement in design: The moderating role of incremental and radical innovation capability
B Menguc, S Auh, P Yannopoulos
Journal of Product Innovation Management 31 (2), 313-328, 2014
Development and return on execution of product innovation capabilities: The role of organizational structure
B Menguc, S Auh
Industrial marketing management 39 (5), 820-831, 2010
The asymmetric moderating role of market orientation on the ambidexterity–firm performance relationship for prospectors and defenders
B Menguc, S Auh
Industrial Marketing Management 37 (4), 455-470, 2008
Subsidiary size and the level of subsidiary autonomy in multinational corporations: a quadratic model investigation of Australian subsidiaries
S Johnston, B Menguc
Journal of International Business Studies 38 (5), 787-801, 2007
Stressors and job outcomes in sales: A triphasic model versus a linear-quadratic-interactive model
SN Bhuian, B Menguc, R Borsboom
Journal of business research 58 (2), 141-150, 2005
Performance implications of the direct and moderating effects of centralization and formalization on customer orientation
S Auh, B Menguc
Industrial marketing management 36 (8), 1022-1034, 2007
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