Towards green loyalty: the influences of green perceived risk, green image, green trust and green satisfaction Kurniawati IOP Conference Series: Earth and Environmental Science 106 (1), 012085, 2018 | 49 | 2018 |
Peran responsiveness chatbot artificial intelligence dalam membentuk customer satisfaction Y Nugraha, Y Masnita, K Kurniawati Jurnal Manajemen Dan Bisnis Sriwijaya 20 (3), 143-158, 2022 | 30 | 2022 |
The Influence of Brand Experience on Brand Loyalty through Perceived Quality, Brand Trust and Customer Satisfaction as Mediation WM Rahmat, K Kurniawati SEIKO: Journal of Management & Business 4 (3), 215-231, 2022 | 23 | 2022 |
The impacts of philanthropy responsibility and ethical responsibility toward customer purchase behavior and customer loyalty K Chrisjatmiko, D Margareth Jurnal Manajemen dan Pemasaran Jasa 10 (1), 95-116, 2017 | 23 | 2017 |
Influence Social Media Marketing Activities Against Brand Loyalty Directly Or Through Consumer Satisfaction And Brand Equity On The Largest E-Commerce In Indonesia M Daya, YM Siagian, K Kurniawati Jurnal Aplikasi Manajemen 20 (4), 865-877, 2022 | 21 | 2022 |
Pengaruh Relationship Quality, Brand Experience dan Desain Produk dengan Minat Beli sebagai Variabel Intervening terhadap Keputusan Pembelian Produk Peralatan Rumah Tangga N Hidayaty, G Ginting, K Kurniawati Jurnal Pendidikan Ekonomi (JURKAMI) 7 (1), 138-156, 2022 | 20 | 2022 |
CORPORATE SOCIAL RESPONSIBILITY TERHADAP CUSTOMER LOYALTY YANG DIMEDIASI OLEH ELECTRONIC SERVICE QUALITY, TRUST DAN CUSTOMER SATISFACTION PADA INDUSTRI PERBANKAN INDONESIA DA Prashella, Kurniawati, H Fachri, PK Diandra, T Aji Jurnal Ekonomi Bisnis dan Kewirausahaan (JEBIK) 10 (2), 191-211, 2021 | 20 | 2021 |
The effects of brand experience on brand loyalty mediated by brand passion, self-brand connection, brand affection, and customer satisfaction on smartphone users in Indonesia A Revaldi, K Kurniawati, L Hayuningtyas, PK Suhardi, A Gantini Jurnal Ekonomi Bisnis Dan Kewirausahaan (JEBIK) 11 (1), 47-60, 2022 | 17 | 2022 |
The Determinants of Purchase Intention in Social Commerce L Sintia, YM Siagian, K Kurniawati Jurnal Manajemen Bisnis 14 (1), 214-237, 2023 | 14 | 2023 |
Peran Komunikasi Media Sosial Yang Dibuat Perusahaan, Komunikasi Media Sosial Yang Dibuat Pengguna Terhadap Niat Beli Dimediasi Brand Passion LT Suhendra, Kurniawati, D Mulyati, O Windy, E Kurnia Jurnal Ilmiah Manajemen dan Bisnis 22 (2), 304-318, 2021 | 13 | 2021 |
Strategi Pemasaran Iklan Digital dalam Pengambilan Keputusan Berbasis Online K Kurniawati, BM Nilasari, N Emilisa, F Rahayu Jurnal Abdikaryasakti 2 (2), 137-150, 2022 | 11 | 2022 |
Food Waste Management Challenges and Strategies in The Hotel Industry in Jakarta A Aditya, K Kurniawati Journal of Social Research 2 (9), 2983-2989, 2023 | 10 | 2023 |
The Influence of Social Media Marketing on Consumer Based Brand Equity, Brand Loyalty, and Mediation by Brand Experience on Fashion Brand Clothing in Indonesia DA Syahputra Indonesian Journal of Economic & Management Sciences 1 (2), 183-200, 2023 | 10 | 2023 |
Service Quality, Satisfaction, and Loyalty of BNI Mobile Banking E-Customer B Heidy, AB Cantika, F Nisa, MA Lokantari Business and Entrepreneurial Review 22 (1), 97-118, 2022 | 10 | 2022 |
Pengaruh social media marketing, product quality, dan store atmosphere terhadap purchase intention dengan brand image sebagai variabel mediasi pada coffee shop di Aceh S Soefhwan, K Kurniawati Fair Value: Jurnal Ilmiah Akuntansi Dan Keuangan 4 (10), 4484-4497, 2022 | 10 | 2022 |
Pengaruh Green Marketing, Sustainable Advertising, Eco Packaging/Labeling Terhadap Green Purchasing Behavior (Studi Pada Kendaraan Listrik) H Yaputra, R Risqiani, N Lukito, KP Sukarno Journal of Indonesia Marketing Association (IMA) 2 (1), 71-90, 2023 | 9 | 2023 |
The influence of diversity oriented leadership towards knowledge sharing through transparent Internal communication, intrinsic needs satisfaction, and job engagement E Angawati, K Kurniawati Jurnal Ekonomi Trisakti 2 (1), 1-14, 2022 | 9 | 2022 |
Determinan Purchase intention: Perspektif Pelanggan Minimarket H Rizkianti, Kurniawati Journal of Management and Business Review 18 (2), 124-136, 2021 | 9 | 2021 |
The effect of green marketing, sustainable advertising, eco packaging/labeling towards green purchasing behavior (study on electric vehicles in Indonesia) H Yaputra, K Kurniawati, R Risqiani, N Lukito, KP Sukarno International Conference on Entrepreneurship, Leadership and Business …, 2024 | 8 | 2024 |
Peran Mediasi Electronic Word of Mouth dan Brand Experience pada Pengaruh Social Media Marketing terhadap Brand Equity N Lesmana, Y Masnita, K Kurniawati Jurnal Administrasi Bisnis 12 (1), 31-42, 2023 | 8 | 2023 |