| The influence of relationship quality and switching costs on customer loyalty in the Malaysian hotel industry M Abdul-Rahman, Y Kamarulzaman Procedia-Social and Behavioral Sciences 62, 1023-1027, 2012 | 71 | 2012 |
| The influence of relationship quality on customer loyalty in the dual-banking system in the northern states of peninsular Malaysia MA Rahman, MF Ramli Procedia-Social and Behavioral Sciences 219, 606-613, 2016 | 42 | 2016 |
| INFLUENCE DIMENSIONS OF BRAND EQUITY ON PURCHASE INTENTION TOWARD SMARTPHONE IN MALAYSIA ALK IBRAHEEM, SALE, AR MARIA VFAST Transactions on Education and Social Sciences 15 (1), 7-19, 2018 | 37* | 2018 |
| Aligning Malaysian SMEs with the Megatrends: The Roles of HPWPs and Employee Creativity in Enhancing Malaysian SME Performance I Abdussalaam Iyanda, AM Abdul Halim, AR Maria, J Noor Asma, ... Global Business Review, 1-7, 2018 | 24* | 2018 |
| Do motivation and destination image affect tourist revisit intention to kinabalu national park during covid-19 pandemic recoveryphase? MF Ramli, MA Rahman, OM Ling European Journal of Molecular and Clinical Medicine, 1624-1635, 2020 | 23 | 2020 |
| The internal branding practices and employee brand citizenship behavior: The mediating effect of employee brand fit L Adamu, NHA Ghani, MA Rahman Journal of Environmental Treatment Techniques 8 (1), 99-106, 2020 | 23 | 2020 |
| Influence of Awareness on SME’s Intention towards adoption of Islamic Finance in Pakistan R Rabia, S Sulaman Hafeez, AR Maria Review of Economics and Development Studies 4 (1), 51-59, 2018 | 22 | 2018 |
| Health hazards and quality of life of the workers in tobacco industries: study from three selected tobacco industries at Gangachara Thana in Rangpur District of Bangladesh M Rahman Int J Epidemiol 6 (2), 2009 | 16 | 2009 |
| The mediating role of satisfaction in developing customer loyalty in the Malaysian Telecommunication Industry MP Yew, MA Rahman Academy of Entrepreneurship Journal 25, 1-12, 2019 | 13 | 2019 |
| The Influence of relationship quality on customer loyalty in the context of outsourcing relationships in the Malaysian hotel industry M Abdulrahman, Y Kamarulzaman international Journal of Applied Business abd Economic Research 13 (5), 3379 …, 2015 | 9* | 2015 |
| The impact of government policy on the supply response of Malaysian palm oil, rubber, and cocoa producers MH Alias, AM Ali, MA Rahman Utara Management Review 2 (1), 41-64, 2001 | 9 | 2001 |
| Baseline characteristics of a cohort of injecting drug users in an intervention programme in Bangladesh: 20-24 April 2004 T Azim, EI Chowdhury, N Hossain, M Rahman, R Khan, G Ahmed, ... Melbourne, Australia, 2004 | 7 | 2004 |
| The conceptual paper on service quality and business zakat compliance behaviour among SMEs in Kedah Y Sulaiman, MA Rahman, NKN Mat Journal of Accounting, Business and Finance Research 5 (1), 23-28, 2019 | 6 | 2019 |
| Investigating the impact of brand awareness, customer satisfaction and trust on revisit intention toward beauty care clinic in Indonesia MA Rahman, A Hidayat The International Journal of Business & Management, 2020 | 5 | 2020 |
| A conceptual paper on re-patronage model for syariah compliance e-lodging industry: the mediating effect of artificial intelligence Y Sulaiman, MA Rahman, NKN Mat WSEAS Transactions on Business and Economics, 2020 | 5 | 2020 |
| Enhancing student active learning in consumer behaviour class using 5E learning cycle: A conceptual paper Y Sulaiman, MA Rahman, NKN Mat WSEAS Transactions on Environment and Development 16 (53), 520-529, 2020 | 5 | 2020 |
| Impact of social and religious beliefs on SMEs intention towards adoption of formal finance: a proposed model R Rasheed, MA Rahman, MZ Salman Journal of Business and Social Review in Emerging Economies 2 (2), 167-174, 2016 | 5 | 2016 |
| Predictors of Customer Loyalty in the Malaysian Hotels’ Outsourcing Relationships AR Maria, K Yusniza International Review of Management and Marketing 6 (S8), 205-211, 2016 | 5 | 2016 |
| An Appraisal of Job Satisfaction Levels at Alltex Enterprise-A TQM Approach M Rahman Dhaka Univ J Bus Stud 21 (2), 131-145, 2000 | 5 | 2000 |
| The influence of attitudinal factors of SME owner-managers on adoption of financial products R Rasheed, MA Rahman, R Bhutta Malaysian Management Journal 21, 1-13, 2017 | 4 | 2017 |
Yusniza KamarulzamanUniversity of MalayaVerified email at um.edu.my
Yusniza KamarulzamanUniversity of MalayaVerified email at um.edu.my