Ravi S. Achrol
Judul
Dikutip oleh
Dikutip oleh
Tahun
The structure of commitment in exchange
GT Gundlach, RS Achrol, JT Mentzer
Journal of marketing 59 (1), 78-92, 1995
33891995
Marketing in the Network economy
AS Ravi, K Philip
Journal of Marketing 63, 146-163, 1999
2206*1999
Evolution of the marketing organization: new forms for turbulent environments
RS Achrol
Journal of marketing 55 (4), 77-93, 1991
15031991
Changes in the theory of interorganizational relations in marketing: Toward a network paradigm
RS Achrol
Journal of the academy of marketing science 25 (1), 56-71, 1996
14311996
Environmental determinants of decision-making uncertainty in marketing channels
RS Achrol, LW Stern
Journal of marketing research 25 (1), 36-50, 1988
10021988
Contracts, norms, and plural form governance
JP Cannon, RS Achrol, GT Gundlach
Journal of the Academy of Marketing Science 28 (2), 180-194, 2000
9622000
The environment of marketing channel dyads: a framework for comparative analysis
RS Achrol, T Reve, LW Stern
Journal of marketing 47 (4), 55-67, 1983
9041983
Assessing reseller performance from the perspective of the supplier
N Kumar, LW Stern, RS Achrol
Journal of marketing research 29 (2), 238-253, 1992
6341992
Frontiers of the marketing paradigm in the third millennium
RS Achrol, P Kotler
Journal of the Academy of Marketing Science 40 (1), 35-52, 2012
4992012
Morgan (1995),“The comparative advantage theory of competition,”
SD Hunt, M Robert
Journal of Marketing 59 (2), 1-15, 1996
4691996
Legal and social safeguards against opportunism in exchange
RS Achrol, GT Gundlach
Journal of Retailing 75 (1), 107-124, 1999
2881999
Governance in exchange: contract law and its alternatives
GT Gundlach, RS Achrol
Journal of Public Policy & Marketing 12 (2), 141-155, 1993
2241993
The service-dominant logic for marketing: A critique
RS Achrol, P Kotler
The service-dominant logic of marketing: Dialog, debate, and directions, 320-333, 2006
172*2006
The structure of reseller goals and performance in marketing channels
RS Achrol, MJ Etzel
Journal of the Academy of Marketing Science 31 (2), 146-163, 2003
1472003
Designing successful transorganizational marketing alliances
RS Achrol, LK Scheer, LW Stern
na, 1990
1381990
Measuring uncertainty in organizational analysis
RS Achrol
Social Science Research 17 (1), 66-91, 1988
321988
Marketing’s lost frontier: the poor
R Achrol, P Kotler
Markets, Globalization & Development Review 1 (1), 2016
252016
The Frontiers of Marketing in the Third Milleninum
P Kotler, A Ravi
Journal of the Academy of Marketing Science 40 (1), 35-52, 2012
252012
Slotting allowances: a time series analysis of aggregate effects over three decades
RS Achrol
Journal of the Academy of Marketing Science, 1-22, 2012
192012
The franchise as a network organization
RS Achrol
paper presented at 10th Annual Society of Franchising Conference, Honolulu, 1996
171996
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