| Moderating of SERVQUAL on E-WOM, product quality, and brand image on and E-commerce purchase intention AFP Pradana, S Hasan, AHPK Putra, R Kalla Golden Ratio of Mapping Idea and Literature Format 2 (1), 36-51, 2022 | 20 | 2022 |
| Theoretical Implications of Theory Planned Behavior on Purchasing Decisions: A Bibliometric Review M Simanjuntak, AHPK Putra Golden Ratio of Mapping Idea and Literature Format 1 (2), 101-107, 2021 | 17 | 2021 |
| Technology acceptance model in supporting the tendency to use applications and impulsive buying on purchase decisions FD Azizah, AN Nur Golden Ratio of Mapping Idea and Literature Format 2 (1), 52-64, 2022 | 13 | 2022 |
| Symmetrical and Asymmetrical of TAM: Consumer Emotional Value and Service Innovation on Consumer Purchase Decisions D Juniansyah, AHPK Putra, H Syahnur, S Hasan, S Nujum Golden Ratio of Mapping Idea and Literature Format 2 (1), 08-35, 2022 | 12 | 2022 |
| Digital-based SME Innovation Development Strategy: Marketing, Entrepreneurship Insight and Knowledge Management DM Mansur Golden Ratio of Mapping Idea and Literature Format 2 (1), 65-84, 2022 | 12 | 2022 |
| Theory of planned behaviour in marketing: Cognitive consideration on purchase decision OH Sari Golden Ratio of Mapping Idea and Literature Format 2 (1), 01-07, 2022 | 8 | 2022 |
| Technology acceptance model and theory of planed behavior: Mapping literature review AR Banjarnahor Golden Ratio of Mapping Idea and Literature Format 1 (2), 134-168, 2021 | 8 | 2021 |
| Determination of Distribution Channel Marketing and Service Innovation Quality in Increasing Consumer Satisfaction YP Amiruddin, B Modding Golden Ratio of Mapping Idea and Literature Format 1 (2), 169-180, 2021 | 7 | 2021 |
| Normative consideration on purchase decision S Murtini Golden Ratio of Mapping Idea and Literature Format 1 (2), 108-133, 2021 | 6 | 2021 |
| Unlocking the Symphony of Innovation: Weaving Knowledge Management into Organizational Performance AHPK Putra, R Rahmi, M Laisila Golden Ratio of Mapping Idea and Literature Format 3 (2), 76-103, 2023 | 4 | 2023 |
| Antecedents and Consequences of Brand Image and Customer Satisfaction on Smartphone Purchase Decisions TM Azis Golden Ratio of Mapping Idea and Literature Format 1 (2), 181-194, 2021 | 3 | 2021 |
| Gen-Z Marketing Strategies: Understanding Consumer Preferences and Building Sustainable Relationships KN Salam, AWTF Singkeruang, MF Husni, B Baharuddin, DP AR Golden Ratio of Mapping Idea and Literature Format 4 (1), 53-77, 2024 | 2 | 2024 |
| The Application of Blockchain Technology in International Financial Management: Opportunities and Challenges MY Noch Golden Ratio of Mapping Idea and Literature Format 4 (2), 154-166, 2024 | | 2024 |
| The Effect of Global Monetary Policy Changes on the Financial Strategy of International Companies MR Rumasukun Golden Ratio of Mapping Idea and Literature Format 4 (2), 167-182, 2024 | | 2024 |
| The Impact of Consumer Behavior on Consumer Loyalty N Nurhilalia, Y Saleh Golden Ratio of Mapping Idea and Literature Format 4 (2), 140-153, 2024 | | 2024 |
| Digital Transformation and its Implications for Macroeconomic Performance: A Responsive and Adaptive Management Strategy Approach AHPK Putra, KM Rivera Golden Ratio of Mapping Idea and Literature Format 4 (2), 91-110, 2024 | | 2024 |
| Building Competitive Advantage Through Information Technology Integration in Marketing and Branding Management Strategies S Mariam Golden Ratio of Mapping Idea and Literature Format 4 (2), 111-139, 2024 | | 2024 |
| Developing a Talent Management Model to Foster Product Innovation Through Marketing Strategy Integration DM Mansur Golden Ratio of Mapping Idea and Literature Format 4 (1), 20-32, 2024 | | 2024 |
| Bridging the Gap: Tailoring Waste Management Strategies for Sustainable Outcomes in Developing Countries FH Mochammad Golden Ratio of Mapping Idea and Literature Format 4 (1), 33-52, 2024 | | 2024 |
| Integrated Approaches to Poverty Alleviation: Global Perspectives and Strategies C Elisabeth Golden Ratio of Mapping Idea and Literature Format 4 (1), 78-90, 2024 | | 2024 |
Aditya Halim Perdana Kusuma PutraScopus ID : 57205115491 | OrcID: https://orcid.org/0000-0002-9530 | Web of Science ID: AAB-6490-2020Email yang diverifikasi di umi.ac.id
