Online shopper motivations, and e-store attributes: an examination of online patronage behavior and shopper typologies J Ganesh, KE Reynolds, M Luckett, N Pomirleanu Journal of retailing 86 (1), 106-115, 2010 | 548 | 2010 |
Traditional malls vs. factory outlets: comparing shopper typologies and implications for retail strategy KE Reynolds, J Ganesh, M Luckett Journal of Business Research 55 (9), 687-696, 2002 | 317 | 2002 |
The Internet for the rest of us: marketing on the World Wide Web TL Ainscough Journal of consumer marketing 13 (2), 36-47, 1996 | 311 | 1996 |
Retail patronage behavior and shopper typologies: a replication and extension using a multi-format, multi-method approach J Ganesh, KE Reynolds, MG Luckett Journal of the Academy of Marketing Science 35, 369-381, 2007 | 166 | 2007 |
The effect of interpersonal trust, need for cognition, and social loneliness on shopping, information seeking and surfing on the web S Das, R Echambadi, M McCardle, M Luckett Marketing Letters 14, 185-202, 2003 | 148 | 2003 |
Academic integrity: Behaviors, rates, and attitudes of business students toward cheating J Allen, D Fuller, M Luckett Journal of Marketing Education 20 (1), 41-52, 1998 | 103 | 1998 |
A typology of students based on academic entitlement M Luckett, PJ Trocchia, NM Noel, D Marlin Journal of Education for Business 92 (2), 96-102, 2017 | 42 | 2017 |
The benefits, satisfaction, and perceived value of small business membership in a chamber of commerce NM Noel, M Luckett International Journal of Nonprofit and Voluntary Sector Marketing 19 (1), 27-39, 2014 | 27 | 2014 |
Perceived spousal influence in the service decision-making process: A cross cultural investigation MR Stafford, G Ganesh, MG Luckett Journal of Applied Business Research (JABR) 12 (4), 58-69, 1996 | 19 | 1996 |
Quantitative tools in tourism research: An application of perceptual maps M Luckett, J Ganesh, P Gillett Consumer behavior in travel and tourism, 307-333, 1999 | 18 | 1999 |
A predictive psychometric model to identify personality and gender differences of college majors NM Noël, P Trocchia, M Luckett The International Journal of Management Education 14 (3), 240-247, 2016 | 17 | 2016 |
Ive Wanted A BMW Since I Was A Kid: An Exploratory Analysis Of The Aspirational Brand PJ Trocchia, RQ Saine, MG Luckett Journal of Applied Business Research (JABR) 31 (1), 331-344, 2015 | 17 | 2015 |
Dimensions of total product knowledge in a service environment K Braunsberger, R Brian Buckler, M Luckett Journal of Services Marketing 22 (7), 505-519, 2008 | 17 | 2008 |
Transitory bias as a source of customer dissatisfaction: An exploratory investigation PJ Trocchia, MG Luckett Journal of Consumer Behaviour 12 (1), 32-41, 2013 | 13 | 2013 |
Immersive technology as a social marketing tool: exploring the impact of 360-video & virtual reality on intent to help and attitudes toward the homeless C Frechette, S Diasio, M Luckett, PJ Trocchia, S Natali Social Marketing Quarterly 29 (1), 45-66, 2023 | 6 | 2023 |
The impact of a business education on fiscal conservatism NM Noël, P Trocchia, M Luckett Journal of Education for Business 90 (6), 306-313, 2015 | 1 | 2015 |
A student typology based on instructional method preferences PJ Trocchia, MG Luckett, NM Noel Journal of Education for Business 96 (3), 149-155, 2021 | | 2021 |
The Effectiveness of Credit-Card Regulation for Vulnerable Consumers K Braunsberger, LA Lucas, D Roach, M Luckett Creating and Delivering Value in Marketing: Proceedings of the 2003 Academy …, 2015 | | 2015 |
Business Ethics: Characteristics of an (Un) Ethical Decision Maker MG Luckett, K Braunsberger Proceedings of the 2008 Academy of Marketing Science (AMS) Annual Conference …, 2014 | | 2014 |
Transitory bias: An exploratory investigation. PJ Trocchia, M Luckett John Wiley & Sons, Inc., 2013 | | 2013 |