| Marketing of Global Brands in Indian Markets G Taneja, R Girdhar, N Gupta Researchers World - Journal of Arts, Science & Commerce 3 (3), 78, 2012 | 2 | 2012 |
| Tynor Orthotics Pvt Ltd: The Secret of Winning Prescription SG Neeraj Gupta, Baljinder Kaur, Akansha Nigam, Vishal Jhamb, Vipul Bansal TheCaseCentre.org, The Case Centre UK, 1-9, 2019 | | 2019 |
| Decision-Making Biases - Problem and the Way Forward SSB Neeraj Gupta, Parul Gupta TheCaseCentre.org, The Case Centre UK, 1-5, 2019 | | 2019 |
| Thinking Outside the Box - Start-Up in a Box GC Neeraj Gupta, Mugdha Wadhwa, Dhananjay Kumar, Amit Goyal TheCaseCentre.org, The Case Centre UK, 1-7, 2019 | | 2019 |
| Role of Creativity and Innovation in Success of Start-ups - A Case of Padman N Gupta TheCaseCentre.org, The Case Centre, UK, 1-5, 2018 | | 2018 |
| Energizer Sports Private Ltd: Carving a Niche in the Fitness Industry VB Neeraj Gupta, Simerjeet Singh Bawa, Hanish Goyal, Palak Kwatra TheCaseCentre.org, The Case Centre UK, 1-7, 2018 | | 2018 |
| Mobile Advertising: Role of select variables in shaping attitude and technology acceptance N Gupta International Journal of Marketing and Management Research 8 (10), 1-19, 2017 | | 2017 |
| Ziva Pharmaceuticals Exploring International Markets for Expansion AK Dr . Girish Taneja, Dr .Mahesh Chandra Joshi, Neeraj Gupta Pacific Business Review International 5 (11), 98-107, 2013 | | 2013 |
Girish TanejaAssociate Professor, DAV University, JalandharVerified email at davuniversity.org
Girish TanejaAssociate Professor, DAV University, JalandharVerified email at davuniversity.org