| How to Manage Customer Satisfaction through Brand Association and Perceived Value Strategy V Susanti, U Sumarwan, M Simanjuntak, EZ Yusuf Journal of Management and Marketing Review 4 (3), 184-193, 2019 | 23 | 2019 |
| Rational Antecedent Framework of Brand Satisfaction in the Industrial Market: Assessing Rational Perceived Quality and Rational Perceived Value Roles V Susanti, U Sumarwan, M Simanjuntak, EZ Yusuf International Review of Management and Marketing 10 (1), 19-26, 2020 | 18 | 2020 |
| Pengaruh perceived brand quality, perceived value dan switching cost terhadap customer satisfaction dan brand loyalty: studi pasar industri kimia di Indonesia V Susanti, U Sumarwan, M Simanjuntak, EZ Yusuf MIX: Jurnal Ilmiah Manajemen 9 (2), 282-297, 2019 | 17 | 2019 |
| The Rational Factors of Perceived Quality and Perceived Value as the Drivers of Customer Satisfaction and Brand Loyalty V Susanti, U Sumarwan, M Simanjuntak, EZ Yusuf BISNIS & BIROKRASI: Jurnal Ilmu Administrasi dan Organisasi 26 (3), 2020 | 14 | 2020 |
| The model development of industrial brand loyalty: Assessing the rational and emotional aspects as antecedents of loyalty A Samudro, V Susanti Cogent Business and Management 8 (1), 1-27, 2021 | 5 | 2021 |
| Assessing the role of corporate reputation on brand satisfaction: A study of chemical industry V Susanti, A Samudro Corporate Reputation Review 25 (2), 122-138, 2022 | 4 | 2022 |
| Assessing the direct influencers of brand loyalty: An investigation of chemical industry in the developing country of Indonesia A Samudro, V Susanti Management Science Letters 11 (6), 1939-1948, 2021 | 4 | 2021 |
| How to anticipate and manage customer satisfaction and brand loyalty by investigating emotional aspects in the B2B setting V Susanti, U Sumarwan, M Simanjuntak, EZ Yusuf Management Science Letters 10 (14), 3271-3278, 2020 | 4 | 2020 |
| Assessing Antecedents of Loyalty in the Industrial Relationship Model: An Examination of Base Model Constituents and Moderators A Samudro, V Susanti Journal of Relationship Marketing, 2022 | 3 | 2022 |
| Analyzing the customer brand engagement model from the perspective of sellers and buyers in the B2B context V Susanti, A Samudro Journal of Business & Industrial Marketing 39 (2), 299-317, 2024 | | 2024 |
| Analisis Perbandingan Pengukuran Kualitas Pelayanan pada Perusahaan Computa V Susanti Gadjah Mada University, 2000 | | 2000 |
