| Managing customer relationships in the emerging markets–guanxi as a driver of Chinese customer loyalty LWY Lee, Y Tang, LSC Yip, P Sharma Journal of business research 86, 356-365, 2018 | 117 | 2018 |
| An exploratory study to conceptualize press engagement behavior with public relations practitioners LWY Lee, LSC Yip, K Chan Public relations review 44 (4), 490-500, 2018 | 12 | 2018 |
| Practices of CSR in China and Hong Kong L Lee, K Chan Handbook of integrated CSR communication, 317-341, 2017 | 4 | 2017 |
| Adopting big data to create an “outside-in” global perspective of guanxi LWY Lee, P Sharma, BR Barnes Journal of Business Research 139, 614-628, 2022 | 3 | 2022 |
| Exploring Hong Kong’s Role as a Strategic Partner for “Belt and Road” Countries—Closing the Cultural Gap LWY Lee, TY Leung, P Sharma Belt and Road Initiative–Collaboration for Success, 63-76, 2020 | 2 | 2020 |
| Guanxi and Chinese brand loyalty WY Lee, Y Tang | 2 | 2014 |
| One Belt, One Road–OBOR Readiness for Tourism Industry LWY Lee, PKH Leung, P Sharma | 1 | 2018 |
| Are Christian Arabs' business models different from those of Muslim Arabs? R Berger, BR Barnes, LL W.Y, M Rachamin International Marketing Review, 2023 | | 2023 |
| Managing Media Relationships among Asian Organizations: A Grounded Theory Approach LWY Lee, LSC Yip, K Chan, BR Barnes Asian Journal of Business Research 12 (2), 48-67, 2022 | | 2022 |
| A big data analysis of guanxi from an ‘insider-outsider’perspective LWY Lee, P Sharma, B Barnes Academy of International Business (AIB) Asia Pacific Regional Conference, 2021 | | 2021 |
| Belt and Road Sentiment Index LWY Lee, K Chan, TY Leung, P Sharma 27th International Public Relations Research Symposium (BledCom), 2020 | | 2020 |
| S3-4 [73] Applying Metacognition Techniques in Improving Communication-based Module Learning Outcomes L Lee, AWT Lip | | 2019 |
| Engaging the Press–A Grounded Theory Approach LWY Lee, K Chan, LSC Yip | | 2019 |
| Applying Metacognition Techniques in Improving Communication-based Module Learning Outcomes LWY Lee, AWT Lip | | 2019 |
| Special Edition issue of Public Relations Review Special Issue for BledCom special section on CSR in Hypermodern times LWY Lee Faculty of Management and Hospitality Technological and Higher Education …, 2018 | | 2018 |
| Press co-creation behavior: conceptualization and scale development WY Lee, SC Yip, K Chan | | 2017 |
| Practices of Corporate Social Responsibility in China and Hong Kong LWY Lee, K Chan | | 2017 |
| Role of Customer-Acquiescence in Business-to-Business Markets: Exploring the Antecedents and Consequences LWY Lee, LSC Yip | | 2017 |
| Channel Sourcing Strategy Based on Customer-Acquiescence in Business-to-Business Markets: Antecedents and Consequences LWY Lee, LSC Yip, X Zhang | | 2017 |
| A public relations practitioner’s engagement with journalists: a stakeholder engagement perspective WY Lee, SC Yip, PTW Tsui | | 2016 |
Piyush SharmaJohn Curtin Distinguished Professor, Curtin University, Perth, AustraliaVerified email at curtin.edu.au
