Ikuti
Mahrinasari MS
Mahrinasari MS
Professor, Faculty of Economics and Business, The University of Lampung
Email yang diverifikasi di feb.unila.ac.id
Judul
Dikutip oleh
Dikutip oleh
Tahun
Does Trade Liberalization a Hazard to Sustainable Environment? Fresh Insight from ASEAN Countries
M MS, M Haseeb, J Ammar, M Meiryani
Polish Journal of Management Studies 19 (1), 249-259, 2019
482019
The impact of decision-making models and knowledge management practices on performance
MS Mahrinasari, S Hussain, LM Yapanto, SM Esquivel-Infantes, DT Untari, ...
Academy of Strategic Management Journal 20, 1-13, 2021
462021
Impact of electronic word-of-mouth communication on building brand equity: an Indonesian perspective
MS Mahrinasari, C Marquette, S Bangsawan
Journal for Global Business Advancement 10 (5), 527-545, 2017
332017
Digital content marketing strategy in increasing customer engagement in covid-19 situation
M MS
International Journal of Pharmaceutical Research| Jan-Mar 2021| Vol 13 …, 2021
282021
Consumer restaurant experience, electronic word of mouth and purchase intention in the Indonesian restaurant industry
S Bangsawan, CJ Marquette, MS Mahrinasari
Journal for Global Business Advancement 10 (6), 613-630, 2017
272017
The Mediating Role of Brand Image in the Effect of Sales Promotion, Product Quality, and Celebrity Endorser on Purchase Intention
R Akbar, M MS, DRH Pandjaita
Journal of University of Shanghai for Science and Technology 22 (10), 272 - 282, 2020
202020
Model of improving tourism industry performance through innovation capability
S Yunita, M MS, A Ahadiat, M Marselina
Journal of Environmental Management and Tourism 10 (4), 853-864, 2019
202019
The Mediating Effect of Strategic Agility in the Relationship of Supply Chain Management Activities and Firm Performance of …
Suradi, M MS, S Hasnawati
International Journal of Supply Chain Management 9 (3), 649- 656, 2020
162020
The mediating effect of strategic agility in the relationship of supply chain management activities and firm performance of the textile industry of Indonesia
S Suradi, M MS, S Hasnawati
International Journal of Supply Chain Management 9 (3), 649-656, 2020
162020
Muslim Friend7 Ly Tourism and Accommodation of Malaysian Hotel Industries
S Bangsawan, MM Rahman, M MS, MSA Razimi
Utopía y praxis latinoamericana: revista internacional de filosofía …, 2019
162019
Website quality, E-satisfaction, and E-loyalty of users based on the virtual distribution channel
DRH Pandjaitan, M MS, B Hadianto
Journal of Distribution Science 19 (7), 113-121, 2021
142021
Determinants of Attitude Tourist in E-Tourism Usage
A Wibasuri, S Bangsawan, M MS, R Ribhan
International Journal of Engineering & Technology, 2018
142018
PENGARUH LABEL HALAL, HARGA DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN PRODUK KECANTIKAN WARDAH DI INDONESIA.
BM Ilwan, M MS, MR Ramelan
Journal of Syntax Literate 7 (9), 2022
102022
Determinants of brand equity: communication of corporate social responsibility (CSR) versus CSR itself and company credibility
MS Mahrinasari
Contemporary economics 13 (3), 317, 2019
102019
Pengaruh Celebrity Endorsement, Brand Image Dan Brand Trust Terhadap Keputusan Pembelian Produk
RG Rahmani, R Bursan, M MS, D Wiryawan
Jurnal Bisnis Dan Manajemen 10, 51-60, 2022
92022
Pengembangan Desa Wisata melalui Pelatihan dan Pembinaan
S Bangsawan, MS Mahrinasari, A Ahadiat, R Ribhan, FSD Kesumah, ...
Yumary: Jurnal Pengabdian kepada Masyarakat 2 (2), 79-90, 2021
82021
The Impact of E-Wom on Trust And Interest Visiting The Destination of Pahawang Island Tourism, Pesawaran District
P PANJINEGARA, M MS, DRH Pandjaitan
The Impact of E-Wom on Trust And Interest Visiting The Destination of …, 2020
82020
Impact of safety concerns on a lifestyle
M MS
Journal of Security and Sustainability Issues 9 (1), 269-280, 2019
82019
Customer Purchase Intention on Counterfeit Fashion Products: Application of Theory of Reasoned Action
M MS, DRH Pandjaitan
SSRG International Journal of Economics and Management Studies (SSRG-IJEMS), 2020
72020
Manajemen Pemasaran Usaha Koperasi
M MS
Aura, CV Anugrah Utama Raharja, Anggota IKAPI No. 003/LPU/2013, 2016
72016
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