Mahrinasari MS
Mahrinasari MS
Associate Profesor, Faculty of Economics and Business, The University of Lampung
Email yang diverifikasi di feb.unila.ac.id
Judul
Dikutip oleh
Dikutip oleh
Tahun
Is trade liberalization a hazard to sustainable environment?: fresh insight from ASEAN countries
MS Mahrinasari, M Haseeb, J Ammar
Polish Journal of Management Studies 19, 2019
212019
Impact of electronic word-of-mouth communication on building brand equity: an Indonesian perspective
MS Mahrinasari, C Marquette, S Bangsawan
Journal for Global Business Advancement 10 (5), 527-545, 2017
152017
MANAJEMEN PEMASARAN USAHA KECIL Kasus Industri Pengolahan Makanan dan Ritel
S Bangsawan
Graha Ilmu, 2015
152015
Consumer restaurant experience, electronic word of mouth and purchase intention in the Indonesian restaurant industry
S Bangsawan, CJ Marquette, MS Mahrinasari
Journal for Global Business Advancement 10 (6), 613-630, 2017
62017
Model of improving tourism industry performance through innovation capability
Y Sari, M Mahrinasari, A Ayi, M Marselina
Journal of Environmental Management and Tourism 10 (4 (36)), 852-863, 2019
52019
Determinants of Attitude Tourist in E-Tourism Usage
A Wibasuri, S Bangsawan, M MS, R Ribhan
International Journal of Engineering & Technology 7 (4), 6044-6050, 2018
42018
Impact of safety concerns on a lifestyle
M MS
Journal of Security and Sustainability Issues 9 (1), 269-280, 2019
32019
MANAJEMEN PEMASARAN USAHA KOPERASI
S Bangsawan
AURA (CV. Anugrah Utama Raharja) Anggota IKAPI No. 003/LPU/2013, 2016
32016
Analisis Faktor Penentu Ekuitas Merek
MS Mahrinasari
BISNIS & MANAJEMEN, 189, 2006
32006
Pengelolaan Kredit Pada Bank Perkreditan Rakyat Di Kota Bandarlampung
M MS
Jurnal Ekonomi dan Bisnis, 111-122, 2003
22003
Analisis Faktor Penentu Ekuitas Merek (Studi Pada Produk Tabungan, Tiga Bank Umum Terbesar Di Provinsi Lampung)
MS Mahrinasari
Universitas Lampung, Lampung, 1997
21997
Examining the Role of HRM Practices to Enhance Employee Satisfaction: Mediating Role of Supply Chain Integration
M MS
International Journal of Supply Chain Management 9 (2), 510-517, 2020
12020
Determinants of brand equity: communication of Corporate Social Responsibility (CSR) versus CSR itself and company credibility
M MS
http://www. ce. vizja. pl/CONTEMPORARY ECONOMICS, 2019
12019
The Country of Origin (COO) Model of the Indonesian and Chinese Printed Batik Products
MS Mahrinasari
Journal of Southwest Jiaotong University 54 (4), 2019
12019
Pelatihan Pemanfaatan Limbah Tali Strapping Menjadi Produk Kreatif Dan Inovatif Dan Pelatihan E-commerce Di Desa Hanura Kecamatan Teluk Pandan Kabupaten Pesawaran
E Hendrawaty, M MS, L Andriani
Seminar Nasional dan Call for Paper Fakultas Ekonomi dan Bisnis Universitas …, 2018
12018
PENERAPAN TEKNOLOGI PUPUK ORGANIK PLUS UNTUK MENINGKATKAN KESEJAHTERAAN PETERNAK SAPI POTONG DI DESA SIDOSARI NATAR
D Dermiyati, K Adhianto, SB Yuwono, M Sari
Sakai Sambayan Jurnal Pengabdian kepada Masyarakat 4 (3), 191-194, 2020
2020
The Future Opportunities and Challenges of Business in Digital Era 4.0: Proceedings of the 2nd International Conference on Economics, Business and Entrepreneurship (ICEBE 2019 …
S Bangsawan, MS Mahrinasari, E Hendrawaty, RR Gamayuni, ...
Routledge, 2020
2020
Green marketing’s effect on the decision to purchase body shop cosmetic products in Bandar Lampung
DHR Pandjaitan, MS Mahrinasari
The Future Opportunities and Challenges of Business in Digital Era 4.0 …, 2020
2020
Marketing strategy of electronic transaction services at an Indonesian retail company
MS Mahrinasari, E Herdrawaty
The Future Opportunities and Challenges of Business in Digital Era 4.0, 20-23, 2020
2020
The impact of electronic word of mouth in influencing online product-purchase intentions on e-commerce
A Febrian, S Bangsawan, MS Mahrinasari, A Ahadiyat
The Future Opportunities and Challenges of Business in Digital Era 4.0 …, 2020
2020
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