Ikuti
Dr. Munazza Saeed
Dr. Munazza Saeed
FAST National University of Computer and Emerging Sciences, Chiniot-Faisalabad Campus
Email yang diverifikasi di nu.edu.pk
Judul
Dikutip oleh
Dikutip oleh
Tahun
Is Hijab a fashion statement? A study of Malaysian Muslim women
F Grine, M Saeed
Journal of Islamic Marketing 8 (3), 430-443, 2017
622017
Customer-based brand equity and destination visit behaviour in the tourism industry: the contingent role of social media
M Saeed, I Shafique
Quality and Quantity, 1491-1512, 2020
502020
Review of trends in fast food consumption
AK Baig, M Saeed
European Journal of Economics, Finance and Administrative Sciences 48, 77-85, 2012
482012
Workplace cyberbullying and creativity: examining the roles of psychological distress and psychological capital
MN Kalyar, M Saeed, A Usta, I Shafique
Management Research Review 44 (4), 607-624, 2021
362021
Religion and brand switching behaviour of Muslim consumers
M Saeed, I Azmi
Middle East J Sci Res 21 (9), 1611-1617, 2014
362014
Integrating factors influencing hijab purchase intention among Muslim women
M Saeed, F Grine, I Shafique
Journal of Islamic Marketing 12 (1), 95-112, 2021
322021
Spiritual leadership and work alienation: analysis of mechanisms and constraints
M Ali, M Usman, GT Soetan, M Saeed, Y Rofcanin
The Service Industries Journal 42 (11-12), 897-918, 2022
292022
Islamic Shari’ah-compliant marketing
M Saeed, AK Baig
International Journal of Social Entrepreneurship and Innovation 2 2 (2), 166-178, 2013
282013
Linking responsible leadership with financial and environmental performance: determining mediation and moderation
Z Ur Rehman, I Shafique, KF Khawaja, M Saeed, MN Kalyar
International Journal of Productivity and Performance Management 72 (1), 24-46, 2023
272023
Linking elements of entrepreneurial orientation and firm performance: examining the moderation of environmental dynamism
I Shafique, M Saeed
Middle East Journal of Management 7 (1), 93-108, 2020
162020
The nexus between customer equity and brand switching behaviour of millennial Muslim consumers
M Saeed, IAG Azmi
South Asian Journal of Business Studies 8 (1), 62-80, 2019
142019
Brand switching behaviour of Muslim consumers: development of a conceptual model
M Saeed, IBAG Azmi
International Journal of Research in Business and Social Science (2147-4478 …, 2016
122016
Green customer-based brand equity and green purchase consumption behaviour: the moderating role of religious commitment
M Saeed, I Shafique
Environment, Development and Sustainability 23, 13284-13303, 2021
112021
Big data analytics-enabled dynamic capabilities and firm performance: examining the roles of marketing ambidexterity and environmental dynamism
M Saeed, Z Adiguzel, I Shafique, MN Kalyar, DB Abrudan
Business Process Management Journal 29 (4), 1204-1226, 2023
102023
A cross-cultural study of staying reasons of American brands: Analysis of millennial Muslim consumers
M Saeed, IAG Azmi
Journal of Islamic Marketing 10 (1), 249-268, 2019
102019
Fashion Effects on Customer Satisfaction: an Analysis of the Pakistani Shoe Industry
M Saeed, AK Baig
International Journal of Social Entrepreneurship and Innovation 2 (1), 52-66, 2013
102013
A cross-cultural comparison of Muslim religious commitment on US brand switching behaviour
M Saeed, IAG Azmi
International Journal of Islamic Marketing and Branding 3 (2), 144-161, 2018
92018
Muslim consumers’ brand-switching behavior in Lahore and Kuala Lumpur: a qualitative comparative case study
M Saeed, Z Waheed, A Karamat Baig, IAG Azmi
Journal of Islamic Marketing 14 (6), 1577-1602, 2023
32023
Awareness and Practices of Oral Hygiene among Female Undergraduates in a Malaysian University.
Z Waheed, M Saeed, RA Jameel
Journal of Education and Educational Development 4 (2), 227-243, 2017
22017
Significant role of religion in influencing consumer behavior
M Saeed
Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and …, 2015
22015
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